THE NUMBERS
UPDATED (06/04/2023 w/Demos): During the week of May 15-19, 2023, only the first half-hour of “The Price is Right” (3.703 million) and the second half-hour of “Let’s Make a Deal”(2.539 million) saw an increase among Total Viewers compared to one week earlier. The second half-hour of “The Price is Right” (4.179 million) was down by just -1,000 viewers week-to-week, the smallest drop of any daytime broadcast series.
“The Young and the Restless (3.220 million), “The Bold and the Beautiful” (2.784 million) and “The View” (2.094 million) each saw a significant week-to-week drop among Total Viewers. The two CBS soaps can point to the network’s continued coverage of UEFA Champions League games on Wednesday, May 17 as a factor in their falls as each soap was preempted, amended, or broken out in key markets on that day.
Ironically, UEFA Champions League ratings continue to fall behind typical CBS daytime programming averages. The Wednesday, May 17 game was watched by just 1.193 million viewers according to figures released via ShowBuzzDaily. Among Households, the game did a 0.7 rating.
Despite falling in Households (1.4 rating vs. 1.5 rating) week-to-week, “General Hospital” (2.096 million) managed to rank as ABC’s top show among Total Viewers for the week, topping “The View” by +2,000 viewers (2.096 million vs. 2.094 million). Meanwhile, “GMA3: What You Need to Know” (1.390 million) is on par with its performance two years earlier, but was down significantly compared to its year ago performance.
What follows is a breakdown of how the daytime broadcast shows performed during the week of May 15-19, 2023 in Households and Total Viewers, including a look at their comparable performance last year (2022) and two years ago (2021), respectively. A closer look at the daytime soaps, including a daily performance breakdown in the demos, will be posted on Thursday.
Note*: Officially, rankings are sorted by the rounded figures released by Nielsen. We are separately providing the unrounded demos for informational purposes only. “NBC News Daily” year ago and two years ago figures are compared to the performance of “Days of our Lives.” Ratings for Women 18-49 and Women 25-54 were unavailable at press time.
Week Of May 15-19, 2023Rankers
Women 18-49 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.4 | 0.4 | 0.5 | 0.5 |
| — The Price is Right 1 (CBS) | 0.4 | 0.4 | 0.4 | 0.4 |
| 3. General Hospital (ABC) | 0.3 | 0.3 | 0.3 | 0.4 |
| — The Young and the Restless (CBS) | 0.3 | 0.3 | 0.4 | 0.5 |
| — TODAY 3rd Hour (NBC) | 0.3 | 0.3 | 0.4 | 0.4 |
| — The View (ABC) | 0.3 | 0.3 | 0.3 | 0.4 |
| — The Bold and the Beautiful (CBS) | 0.3 | 0.3 | 0.4 | 0.4 |
| — Let’s Make a Deal 2 (CBS) | 0.3 | 0.3 | 0.3 | 0.3 |
| — TODAY with Hoda & Jenna (NBC) | 0.3 | 0.2 | 0.3 | 0.3 |
| 10. Let’s Make a Deal 1 (CBS) | 0.2 | 0.2 | 0.3 | 0.3 |
| — GMA3: What You Need to Know (ABC) | 0.2 | 0.2 | 0.2 | 0.3 |
| 12. NBC News Daily (NBC) | 0.1 | 0.2 | 0.3* | 0.3* |
| NR. The Talk (CBS) | NR** | 0.2 | 0.2 | 0.2 |
Women 25-54 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.6 | 0.6 | 0.8 | 0.7 |
| 2. The Price is Right 1 (CBS) | 0.5 | 0.5 | 0.7 | 0.6 |
| — The Young and the Restless (CBS) | 0.5 | 0.5 | 0.7 | 0.7 |
| — General Hospital (ABC) | 0.5 | 0.5 | 0.5 | 0.6 |
| 5. The Bold and the Beautiful (CBS) | 0.4 | 0.4 | 0.7 | 0.6 |
| — TODAY 3rd Hour (NBC) | 0.4 | 0.5 | 0.5 | 0.5 |
| — The View (ABC) | 0.4 | 0.5 | 0.4 | 0.6 |
| — Let’s Make a Deal 2 (CBS) | 0.4 | 0.4 | 0.5 | 0.5 |
| 9. TODAY with Hoda & Jenna (NBC) | 0.3 | 0.4 | 0.4 | 0.4 |
| — Let’s Make a Deal 1 (CBS) | 0.3 | 0.3 | 0.5 | 0.4 |
| — GMA3: What You Need to Know (ABC) | 0.3 | 0.3 | 0.3 | 0.4 |
| 12. NBC News Daily (NBC) | 0.2 | 0.3 | 0.4* | 0.4* |
| NR. The Talk (CBS) | NR** | 0.3 | 0.3 | 0.3 |
Households
| Rank / Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 2.7 | 2.6 | 2.7 | 2.7 |
| 2. The Price is Right 1 (CBS) | 2.4 | 2.3 | 2.5 | 2.5 |
| 3. The Young and the Restless (CBS) | 2.2 | 2.2 | 2.4 | 2.3 |
| 4. The Bold and the Beautiful (CBS) | 1.9 | 1.9 | 2.1 | 1.9 |
| 5. Let’s Make a Deal 2 (CBS) | 1.6 | 1.6 | 1.7 | 1.8 |
| 6. The View (ABC) | 1.5 | 1.5 | 1.5 | 1.6 |
| 7. General Hospital (ABC) | 1.4 | 1.5 | 1.5 | 1.5 |
| — Let’s Make a Deal 1 (CBS) | 1.4 | 1.4 | 1.5 | 1.5 |
| 9. TODAY 3rd Hour (NBC) | 1.3 | 1.3 | 1.3 | 0.0 |
| 10. TODAY with Hoda & Jenna (NBC) | 1.0 | 1.0 | 1.0 | 0.0 |
| 11. GMA3: What You Need to Know (ABC) | 0.9 | 0.9 | 1.0 | 0.9 |
| 12. NBC News Daily (NBC) | 0.7 | 0.7 | 1.2* | 1.2* |
| NR. The Talk (CBS) | NR** | 0.9 | 1.0 | 0.9 |
Total Viewers
| Rank / Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 4,179,000 | 4,180,000 | 4,409,000 | 4,085,000 |
| 2. The Price is Right 1 (CBS) | 3,703,000 | 3,634,000 | 3,881,000 | 3,670,000 |
| 3. The Young and the Restless (CBS) | 3,220,000 | 3,395,000 | 3,503,000 | 3,217,000 |
| 4. The Bold and the Beautiful (CBS) | 2,784,000 | 2,946,000 | 3,181,000 | 2,652,000 |
| 5. Let’s Make a Deal 2 (CBS) | 2,539,000 | 2,509,000 | 2,771,000 | 2,654,000 |
| 6. Let’s Make a Deal 1 (CBS) | 2,160,000 | 2,187,000 | 2,425,000 | 2,283,000 |
| 7. General Hospital (ABC) | 2,096,000 | 2,121,000 | 2,244,000 | 2,099,000 |
| 8. The View (ABC) | 2,094,000 | 2,233,000 | 2,193,000 | 2,288,000 |
| 9. TODAY 3rd Hour (NBC) | 1,866,000 | 1,866,000 | 1,930,000 | N/A |
| 10. GMA3: What You Need to Know (ABC) | 1,390,000 | 1,415,000 | 1,513,000 | 1,387,000 |
| 11. TODAY with Hoda & Jenna (NBC) | 1,380,000 | 1,414,000 | 1,460,000 | N/A |
| 12. NBC News Daily (NBC) | 999,000 | 1,035,000 | 1,757,000* | 1,613,000* |
| NR. The Talk (CBS) | NR** | 1,421,000 | 1,499,000 | 1,236,000 |
Women 18-49 Rating Unrounded (Does Not Count)
| Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| The Price is Right 2 (CBS) | 0.42 | 0.43 | 0.52 | 0.46 |
| The Price is Right 1 (CBS) | 0.39 | 0.39 | 0.44 | 0.40 |
| General Hospital (ABC) | 0.31 | 0.30 | 0.34 | 0.35 |
| The Young and the Restless (CBS) | 0.29 | 0.33 | 0.42 | 0.45 |
| TODAY 3rd Hour (NBC) | 0.29 | 0.31 | 0.37 | 0.39 |
| The View (ABC) | 0.28 | 0.34 | 0.32 | 0.36 |
| The Bold and the Beautiful (CBS) | 0.27 | 0.27 | 0.42 | 0.36 |
| Let’s Make a Deal 2 (CBS) | 0.25 | 0.28 | 0.33 | 0.27 |
| TODAY with Hoda & Jenna (NBC) | 0.25 | 0.24 | 0.29 | 0.27 |
| Let’s Make a Deal 1 (CBS) | 0.22 | 0.24 | 0.30 | 0.26 |
| GMA3: What You Need to Know (ABC) | 0.20 | 0.21 | 0.24 | 0.26 |
| NBC News Daily (NBC) | 0.14 | 0.15 | 0.28 | 0.28 |
| The Talk (CBS) | NR** | 0.20 | 0.23 | 0.20 |
Women 25-54 Rating Unrounded (Does Not Count)
| Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| The Price is Right 2 (CBS) | 0.60 | 0.61 | 0.76 | 0.69 |
| The Price is Right 1 (CBS) | 0.54 | 0.54 | 0.66 | 0.62 |
| The Young and the Restless (CBS) | 0.49 | 0.53 | 0.71 | 0.70 |
| General Hospital (ABC) | 0.46 | 0.48 | 0.51 | 0.56 |
| The Bold and the Beautiful (CBS) | 0.44 | 0.42 | 0.66 | 0.61 |
| TODAY 3rd Hour (NBC) | 0.43 | 0.46 | 0.53 | 0.53 |
| The View (ABC) | 0.39 | 0.45 | 0.44 | 0.55 |
| Let’s Make a Deal 2 (CBS) | 0.35 | 0.40 | 0.52 | 0.45 |
| TODAY with Hoda & Jenna (NBC) | 0.34 | 0.37 | 0.42 | 0.40 |
| Let’s Make a Deal 1 (CBS) | 0.30 | 0.34 | 0.46 | 0.41 |
| GMA3: What You Need to Know (ABC) | 0.29 | 0.31 | 0.33 | 0.37 |
| NBC News Daily (NBC) | 0.21 | 0.25 | 0.41 | 0.42 |
| The Talk (CBS) | NR** | 0.30 | 0.34 | 0.31 |
The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m, and are courtesy of Nielsen. Household ratings are the percentage of TV homes in the U.S. tuned into television.
**Notable Preemptions/Schedule Changes
- “The Talk” aired reruns on Monday, May 15; Tuesday, May 16; Thursday, May 18 and Friday, May 19. The show was preempted on Wednesday, May 17, due to CBS Sports coverage of the UEFA Champions League matches. The show was unrated by Nielsen for the aforementioned reasons.
- Additional notes pending.
