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Ratings Daytime ‘Beyond The Gates’ Grows, ‘Let’s Make A Deal’ A Steady Riser & ‘The Bold And The Beautiful’ Top Soap Among Women 18-49 — RATINGS

‘Beyond The Gates’ Grows, ‘Let’s Make A Deal’ A Steady Riser & ‘The Bold And The Beautiful’ Top Soap Among Women 18-49 — RATINGS

By Errol LewisOctober 25, 20253 Comments
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Beyond the Gates, The Bold and the Beautiful
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During the week of October 13-17, 2025, CBS’ “Beyond the Gates” continued to see week-to-week gains among Total Viewers for the fourth consecutive week, while also attracting its largest overall audience since the week of March 17-21, 2025, and its fourth-best performance among Total Viewers since its February 2025 launch.

With 1.637 million viewers tuning in, the daytime drama series was up +42,000 viewers week-to-week and up an impressive +456,000 compared to the performance by former time slot occupant “The Talk” during the same week last year. Demographically, “Beyond the Gates” was up +0.03 week-to-week among Women 18-49 (0.17 rating vs. 0.14 rating), and up +0.01 week-to-week among Women 25-54 (0.25 rating vs. 0.24 rating). Further, the soap opera outperformed the year ago results for “The Talk” in both demographics.

Now in its 17th season, “Let’s Make a Deal” is also doing well for CBS, with the second half-hour setting a season high among Total Viewers. With 2.414 million tuning in, the game show’s second half-hour attracted its largest overall audience since the week of March 3-7, 2025. Meanwhile, the first half-hour (2.065 million) attracted its second-largest audience since the week of March 3-7, 2025, second only to its performance during the week of October 6-10, 2025.

For the fourth time in five weeks (including ties), “The Bold and the Beautiful” was the top scripted drama across daytime broadcast among Women 18-49 (0.23 rating), ahead of perennial leader “The Young and the Restless” (0.21 rating). For the week, the half-hour daytime drama tied with ABC’s “The View” among Women 18-49, each with a 0.23 rating, with the former up +0.03 week to week and the latter up +0.04 week to week. “The Bold and the Beautiful” was also up +0.04 among Women 25-54 (0.35 rating vs. 0.31 rating) and +71,000 among Total Viewers (2.663 million vs. 2.592 million). Overall, the soap attracted its largest overall audience since the week of March 31-April 4, 2025.

“The Young and the Restless” remained the top soap among Women 25-54 (0.39 rating), ranking third overall, and up +0.02 week-to-week (0.39 rating vs. 0.37 rating). The show averaged 2.922 million viewers, up 80,000 week to week and marking its best performance among Total Viewers since the week of August 18-22, 2025.

Elsewhere, “The Price is Right” continues to lead daytime broadcast, this time attracting its largest audience of the season for both half hours, with the second half-hour leading the charts with 4.180 million viewers and the first half-hour in second with 3.644 million. Both numbers are the game show’s best since the week of April 7-11, 2025. While “General Hospital” continues to perform decently among Total Viewers, on par with its regular averages, the soap opera’s performance in the key sales demographics is a bit concerning.

Wrap-Up

What follows is a breakdown of how the daytime broadcast shows performed during the week of October 13-17, 2025 among Women 18-49 rating, Women 25-54 rating, Households and Total Viewers, including week-to-week and year-over-year comparisons.

Note*: Figures under the 2024 column for “Beyond the Gates” are compared to the performance of the former time slot occupant, “The Talk.” “TODAY with Jenna & Friends” is compared with the performance of its predecessor, “TODAY with Hoda & Jenna.” Meanwhile, “GMA3” is compared with its predecessor, “GMA3: What You Need to Know.”

Starting with the 2025-2026 television season, Nielsen formally introduced an adjusted tracking method called Big Data + Panel, which the measurement service notes will “bring human insights to the numbers in big data sets.” In addition to the 101,000 real people from the 42,000 households already tracked by Nielsen (the Panel), the new tracking method encompasses approximately 45 million Big Data households and 75 million devices from Comcast, Dish, DIRECTV, Roku and Vizio. As a result, the 2024 column is based on Nielsen Panel-only data.

Comparisons under the 2024 column, particularly Households and Total Viewers, were unavailable to this publication for most daytime broadcast shows, unlessed stated otherwise, until at least February 2025.

Week of October 13-17, 2025 Rankers

Women 18-49 Rating

Rank / Show / NetworkThis WeekLast Week2024*
1. The Price is Right 2 (CBS)0.290.290.38
2. The Price is Right 1 (CBS)0.260.260.35
3. The Bold and the Beautiful (CBS)0.230.200.24
— The View (ABC)0.230.190.21
5. TODAY 3rd Hour (NBC)0.210.250.26
— The Young and the Restless (CBS)0.210.210.24
7. TODAY with Jenna & Friends (NBC)0.200.230.20*
— Let’s Make a Deal 2 (CBS)0.200.200.25
9. Let’s Make a Deal 1 (CBS)0.180.170.22
10. Beyond the Gates (CBS)0.170.140.16*
11. General Hospital (ABC)0.160.170.21
12. GMA3 (ABC)0.120.120.15*
13. NBC News Daily (NBC)0.110.140.16
Source: Nielsen (Live+Same Day Big Data + Panel) – October 13-17, 2025

Women 25-54 Rating

Rank / Show / NetworkThis WeekLast Week2024*
1. The Price is Right 2 (CBS)0.490.510.56
2. The Price is Right 1 (CBS)0.430.460.52
3. The Young and the Restless (CBS)0.390.370.41
4. TODAY 3rd Hour (NBC)0.360.370.41
5. The Bold and the Beautiful (CBS)0.350.310.37
6. The View (ABC)0.310.300.32
7. Let’s Make a Deal 2 (CBS)0.300.320.36
8. TODAY with Jenna & Friends (NBC)0.270.330.30*
— Let’s Make a Deal 1 (CBS)0.270.280.32
10. Beyond the Gates (CBS)0.250.240.24*
11. General Hospital (ABC)0.240.230.29
12. GMA3 (ABC)0.180.170.23*
13. NBC News Daily (NBC)0.170.190.23
Source: Nielsen (Live+Same Day Big Data + Panel) – October 13-17, 2025

Households

Rank / Show / NetworkThis WeekLast Week2024*
1. The Price is Right 2 (CBS)2.52.4N/A*
2. The Price is Right 1 (CBS)2.22.1N/A*
3. The Young and the Restless (CBS)1.81.8N/A*
4. The Bold and the Beautiful (CBS)1.71.6N/A*
5. The View (ABC)1.51.51.7
— Let’s Make a Deal 2 (CBS)1.51.4N/A*
7. Let’s Make a Deal 1 (CBS)1.31.2N/A*
8. TODAY 3rd Hour (NBC)1.21.21.3
— General Hospital (ABC)1.21.2N/A*
10. Beyond the Gates (CBS)1.01.00.8*
11. NBC News Daily (NBC)0.80.80.8
12. TODAY with Jenna & Friends (NBC)0.80.90.9*
— GMA3 (ABC)0.80.8N/A*
Source: Nielsen (Live+Same Day Big Data + Panel) – October 13-17, 2025

Total Viewers (In Millions)

Rank / Show / NetworkThis WeekLast Week2024*
1. The Price is Right 2 (CBS)4,1804,067N/A*
2. The Price is Right 1 (CBS)3,6443,585N/A*
3. The Young and the Restless (CBS)2,9222,842N/A*
4. The Bold and the Beautiful (CBS)2,6632,592N/A*
5. Let’s Make a Deal 2 (CBS)2,4142,410N/A*
6. The View (ABC)2,3722,3192,447
7. Let’s Make a Deal 1 (CBS)2,0652,067N/A*
8. General Hospital (ABC)1,9521,878N/A*
9. TODAY 3rd Hour (NBC)1,9171,8611,915
10. Beyond the Gates (CBS)1,6371,5951,181*
11. TODAY with Jenna & Friends (NBC)1,3271,3641,383*
12. GMA3 (ABC)1,3181,2801,330*
13. NBC News Daily (NBC)1,2351,2271,197
Source: Nielsen (Live+Same Day Big Data + Panel) – October 13-17, 2025

The numbers above are calculated using Live+Same Day, Big Data + Panel viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m., and are courtesy of Nielsen. Ratings are the percentage of U.S. TV viewers who tuned in to a specific program.

Beginning August 31, 2020, national ratings include Out-of-Home (OOH) viewing. Previously, ratings did not include OOH viewing. Averages are based on regular telecasts.

LEGEND

P = PremiereR = RepeatS = Special
NR = Not Rated / Not RankedN/A = Not Available* denotes further information

Summary (Preemptions/Schedule Changes)*

  • “GMA3” was coded as a breakout on Monday, October 13, due to Columbus Day and an ABC News special report on President Trump speaking in Israel.
  • “NBC News Daily” was partially preempted on Monday, October 13, due to an NBC News special report on the Israeli hostages and President Trump speaking in Israel. Only 47 minutes of the program were broadcast, according to Nielsen. The show’s weekly average is based on five days (Monday through Friday).
  • “TODAY with Jenna & Friends” was retitled to “TODAY-JF-NBC” on Monday, October 13, due to an NBC News special report on the Israeli hostages and President Trump speaking in Israel. The retitled telecast is excluded from the show’s weekly average, which is based on four days (Tuesday through Friday).
  • “The View” was retitled to “View-ABC” on Monday, October 13, due to an ABC News special report on the Israeli hostages and President Trump speaking in Israel. The retitled telecast is excluded from the show’s weekly average, which is based on four days (Tuesday through Friday).
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Beyond the Gates General Hospital GMA3: What You Need to Know Let's Make a Deal NBC News Daily The Bold and the Beautiful The Price is Right The View The Young and the Restless TODAY 3rd Hour TODAY with Jenna & Friends

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