THE NUMBERS
Updated January 6, 2022: With the unrounded numbers now available for Women 18-49 and Women 25-54 rating, several ties were broken.
After hitting a new season high and a 10-month high overall in Total Viewers, “Days of our Lives” hit season highs in both Women 18-49 and Women 25-54 rating. In fact, the daytime soap with its 0.30 rating outranked “The Bold and the Beautiful” in Women 18-49 as the CBS soap fell to 10th place in the demo with its 0.29 rating.
Previous December 29, 2021: Christmas week is traditionally a good one as the daytime broadcast shows attract some of their highest numbers all year during the height of the holiday season. With the actual holiday (Christmas Day) falling on a Saturday, however, only some shows had something to brag about, particularly “Days of our Lives” (1.809 million), “The Price is Right” (4.743 million and 4.229 million, respectively) and “Let’s Make a Deal” (2.957 million and 2.637 million, respectively).
All three shows attracted their highest overall viewership figures since the week of February 15-19, 2021. Meanwhile, after three consecutive weeks of season lows “The Young and the Restless” hit its best viewership total since the week of November 22-26, 2021. At press time, “The Bold and the Beautiful” was the only daytime broadcast series to lose viewers compared to one week earlier and again fell behind the second half-hour of “Let’s Make a Deal” to place fifth overall among viewers. “Y&R” was up +365,000 viewers compared to the same week last year while “B&B” was up just +120,000 year to year.
“General Hospital” continues to outshine its 2020 and 2019 figures in Total Viewers, up +26,000 and up +63,000 viewers, respectively. The soap was watched by 2.204 million viewers.
“The View” and “The Talk” were not rated by Nielsen in 2020 as each show aired reruns. Therefore, yearly comparisons are currently unavailable.
Note: Unrounded demos were unavailable at press time. Therefore, we are posting the rounded numbers for now, the same as last week. The post will be updated when the unrounded numbers become available for this week and last week. Total Viewers and Households for “TODAY 3rd Hour” and “TODAY with Hoda & Jenna” were unavailable at press time. The 2019 comparison figures for “GMA3: What You Need to Know” are based on the performance of “GMA3: Strahan, Sara & Keke”* which aired at the time.
What follows is a breakdown of how the daytime broadcast shows performed for the week of December 20-24, 2021 in rounded Women 25-54 rating, rounded Women 18-49 rating, Households and Total Viewers, including a look at their performance in 2020 and 2019, respectively. A closer look at the daytime soaps, including their daily performance in the demos, will be posted soon.
Week of December 20-24, 2021 Rankers
Women 18-49 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2019 Numbers |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.48 | 0.42 | 0.59 | 0.65 |
| 2. TODAY 3rd Hour (NBC) | 0.45 | 0.41 | 0.43 | 0.49 |
| 3. The Price is Right 1 (CBS) | 0.42 | 0.37 | 0.55 | 0.57 |
| 4. The Young and the Restless (CBS) | 0.36 | 0.39 | 0.36 | 0.46 |
| 5. TODAY with Hoda & Jenna (NBC) | 0.35 | 0.31 | 0.52 | 0.64 |
| 6. Let’s Make a Deal 2 (CBS) | 0.34 | 0.34 | 0.43 | 0.44 |
| 7. General Hospital (ABC) | 0.33 | 0.33 | 0.39 | 0.43 |
| 8. Let’s Make a Deal 1 (CBS) | 0.32 | 0.30 | 0.35 | 0.36 |
| 9. Days of our Lives (NBC) | 0.30 | 0.25 | 0.36 | 0.33 |
| 10. The Bold and the Beautiful (CBS) | 0.29 | 0.35 | 0.33 | 0.39 |
| 11. The View (ABC) – Repeat | 0.25 | 0.32 | N/A | N/A |
| 12. GMA3: What You Need to Know (ABC) | 0.24 | 0.23 | 0.30 | 0.30 |
| 13. The Talk (CBS) – Repeat | 0.17 | 0.22 | N/A | N/A |
Women 25-54 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2019 Numbers |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.76 | 0.67 | 0.83 | 0.97 |
| 2. The Price is Right 1 (CBS) | 0.69 | 0.60 | 0.76 | 0.86 |
| 3. TODAY 3rd Hour (NBC) | 0.64 | 0.59 | 0.63 | 0.70 |
| 4. The Young and the Restless (CBS) | 0.63 | 0.66 | 0.61 | 0.75 |
| 5. Let’s Make a Deal 2 (CBS) | 0.52 | 0.53 | 0.59 | 0.66 |
| 6. General Hospital (ABC) | 0.51 | 0.50 | 0.58 | 0.63 |
| 6. TODAY with Hoda & Jenna (NBC) | 0.51 | 0.45 | 0.80 | 0.91 |
| 8. The Bold and the Beautiful (CBS) | 0.50 | 0.58 | 0.57 | 0.64 |
| 9. Let’s Make a Deal 1 (CBS) | 0.49 | 0.47 | 0.50 | 0.55 |
| 10. Days of our Lives (NBC) | 0.43 | 0.37 | 0.53 | 0.55 |
| 11. GMA3: What You Need to Know (ABC) | 0.34 | 0.32 | 0.46 | 0.42 |
| 12. The View (ABC) – Repeat | 0.33 | 0.44 | N/A | N/A |
| 13. The Talk (CBS) – Repeat | 0.32 | 0.34 | N/A | N/A |
Households
| Rank / Show / Network | This Week | Last Week | Last Year | 2019 Numbers |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 2.9 | 2.8 | 3.2 | 3.8 |
| 2. The Price is Right 1 (CBS) | 2.6 | 2.5 | 2.9 | 3.4 |
| 3. The Young and the Restless (CBS) | 2.3 | 2.3 | 2.7 | 2.2 |
| 4. The Bold and the Beautiful (CBS) | 1.8 | 1.9 | 1.8 | 2.3 |
| 5. Let’s Make a Deal 2 (CBS) | 1.8 | 1.8 | 2.0 | 2.4 |
| 6. Let’s Make a Deal 1 (CBS) | 1.6 | 1.6 | 1.7 | 2.1 |
| 9. General Hospital (ABC) | 1.5 | 1.5 | 1.5 | 1.6 |
| 10. Days of our Lives (NBC) | 1.2 | 1.2 | 1.2 | 1.3 |
| 6. The View (ABC) – Repeat | 1.1 | 1.6 | N/A | N/A |
| 12. GMA3: What You Need to Know (ABC) | 1.0 | 1.1 | 1.2 | 1.1* |
| 12. The Talk (CBS) – Repeat | 0.8 | 1.0 | N/A | N/A |
| . TODAY 3rd Hour (NBC) | N/A | N/A | 1.3 | 1.5 |
| . TODAY with Hoda & Jenna (NBC) | N/A | N/A | 1.8 | 2.0 |
Total Viewers
| Rank / Show / Network | This Week | Last Week | Last Year | 2019 Numbers |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 4,743,000 | 4,365,000 | 4,989,000 | 5,619,000 |
| 2. The Price is Right 1 (CBS) | 4,229,000 | 3,824,000 | 4,414,000 | 4,966,000 |
| 3. The Young and the Restless (CBS) | 3,457,000 | 3,392,000 | 3,092,000 | 3,750,000 |
| 4. Let’s Make a Deal 2 (CBS) | 2,957,000 | 2,862,000 | 3,096,000 | 3,416,000 |
| 5. The Bold and the Beautiful (CBS) | 2,724,000 | 2,813,000 | 2,604,000 | 3,124,000 |
| 6. Let’s Make a Deal 1 (CBS) | 2,637,000 | 2,494,000 | 2,622,000 | 2,931,000 |
| 7. General Hospital (ABC) | 2,204,000 | 2,127,000 | 2,178,000 | 2,141,000 |
| 8. Days of our Lives (NBC) | 1,809,000 | 1,706,000 | 1,829,000 | 1,768,000 |
| 9. GMA3: What You Need to Know (ABC) | 1,590,000 | 1,525,000 | 1,700,000 | 1,508,000* |
| 10. The View (ABC) – Repeat | 1,542,000 | 2,306,000 | N/A | N/A |
| 11. The Talk (CBS) – Repeat | 1,247,000 | 1,434,000 | N/A | N/A |
| . TODAY 3rd Hour (NBC) | N/A | N/A | 2,651,000 | 2,870,000 |
| . TODAY with Hoda & Jenna (NBC) | N/A | N/A | 1,866,000 | 2,157,000 |
Note: The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m, and are courtesy of Nielsen. Household ratings are the percentage of TV homes in the U.S. tuned into television.
*Notable Preemptions/Schedule Changes
- “The Bold and the Beautiful” numbers are based on a four day average consisting of Monday, December 20; Tuesday, December 21; Wednesday, December 22; and Thursday, December 23. The Friday, December 24 all-new episode with its 0.34 rating in Women 18-49 and 0.54 rating in Women 25-54 was classified as a special and did not count into the show’s weekly average nor will it count into the show’s season average.
- “Days of our Lives” numbers are based on a four day average consisting of Monday, December 20; Tuesday, December 21; Wednesday, December 22; and Thursday, December 23. The Friday, December 24 all-new episode with its 0.21 rating in Women 18-49 and a 0.31 rating in Women 25-54 was classified as a special and did not count into the show’s weekly average nor will it count into the show’s season average.
- “General Hospital” numbers are based on a four day average consisting of Monday, December 20; Tuesday, December 21; Wednesday, December 22; and Thursday, December 23. The Friday, December 24 repeat episode with its 0.15 rating in Women 18-49 and a 0.23 rating in Women 25-54 was classified as a special and did not count into the show’s weekly average nor will it count into the show’s season average.
- “GMA3: What You Need to Know” aired all-new episodes all week and its average is based on all five days.
- “Let’s Make a Deal” numbers are based on a four day average consisting of Monday, December 20; Tuesday, December 21; Wednesday, December 22; and Thursday, December 23. The Friday, December 24 all-new episode of the series averaged a 0.32 rating in Women 18-49 and a 0.50 rating in Women 25-54 for both half hours which was classified as a special and will not count into the show’s weekly average nor will it count into the show’s season average.
- “The Price is Right” numbers are based on a four day average consisting of Monday, December 20; Tuesday, December 21; Wednesday, December 22; and Thursday, December 23. The Friday, December 24 all-new episode of the second half-hour averaged a 0.48 rating in Women 18-49 and a 0.76 rating in Women 25-54 while the first half-hour averaged a 0.42 rating in Women 18-49 and a 0.69 rating in Women 25-54. Both half hours were classfied as a special and did not count into either show’s weekly average nor will it count into their season average.
- “The Talk” aired reruns all week. The show’s Friday, December 24 repeat episode which averaged a 0.17 rating in Women 18-49 and a 0.32 rating in Women 25-54 was classified as a special and will not count into the show’s season average. It’s weekly average is based on the Friday, December 24 repeat only. The repeats aired on Monday, December 20; Tuesday, December 21; Wednesday, December 22; and Thursday, December 23 were not rated by Nielsen.
- “The View” aired reruns on Monday, December 20; Wednesday, December 22; and Thursday, December 23; Tuesday, December 21 was not marked as a rerun. Regardless, all four episodes were retitled to “VIEW-ABC” or “VIEW-ALT” The numbers above do not factor into the show’s season average. The Friday, December 24 repeat episode with its 0.22 rating in Women 18-49 and 0.31 rating in Women 25-54 was classified as a special and will not factor into the show’s season average.
- “The Young and the Restless” numbers are based on a four day average consisting of Monday, December 20; Tuesday, December 21; Wednesday, December 22; and Thursday, December 23. The Friday, December 24 all-new episode with its 0.34 rating in Women 18-49 and 0.60 rating in Women 25-54 was classified as a special and did not count into the show’s weekly average nor will it count into the show’s season average.
