Today marks the 27th anniversary of CBS’ “The Bold and the Beautiful,” which was created by the late William J. Bell and his wife Lee Phillip Bell as a sister soap to the widely popular and successful, “The Young and the Restless.” “B&B” now joins an exclusive club of scripted broadcast dramas, which includes “Y&R,” “General Hospital,” “Days of our Lives,” “All My Children,” “Another World,” “One Life to Live,” “As The World Turns” and “Guiding Light,” into the top ten list of the longest running scripted dramas broadcast on network television.
Debuting on Monday, March 23, 1987 as one of the last half hour daily serials created for American audiences, “B&B” was the recipient of its eighth Golden Nymph Award during the 2013 International TV Audience Awards in the Telenovela/Soap Opera category, during the Monte Carlo Television Festival, which honors the most viewed programs through out the world. The awards are determined by the sum of ratings across five continents and 65 countries as measured by Médiamétrie and Eurodata TV Worldwide.
Margot Wain has been promoted from Director, Daytime Programs to Vice President, Daytime Programs, CBS Entertainment, it was announced today by Angelica McDaniel, Senior Vice President, Daytime, CBS Entertainment, to whom she reports.
Wain will continue as the current executive on the networks “The Young and the Restless,” “The Bold and the Beautiful” and “The Price is Right,” where she will work directly with writers and producers on all day-to-day creative and strategic elements. She began her CBS career at WBBM-TV Chicago as a researcher in news, moving up to writer/producer for a magazine show and then news writer. She later moved to Los Angeles to begin working in the networks Program Practices department. She would eventually take on the positions of Manager, Associate Director and most recently Director of CBS Daytime programming.