Tying for its third-best rating of the season among Women 18-49, “The Bold and the Beautiful” (2.647 million) ranked third (tie with “TODAY 3rd Hour”) in the key demo during the week of April 21-25, 2025, Nielsen ratings data shows.
The half-hour series was up +0.03 week-to-week and +0.02 year-over-year among Women 18-49, and up +0.07 week-to-week and +0.06 year-over-year among Women 25-54 (0.49 rating), marking a new season high in the latter category and tied with “The Young and the Restless” (3.007 million) for third place.
Preceding “The Bold and the Beautiful,” “The Young and the Restless” was down -0.02 week-to-week and down -0.08 year-over-year among Women 18-49 (0.27 rating), while flat week-to-week and down -0.08 among Women 25-54 (0.49 rating).
“General Hospital” (1.797 million) was down -0.03 week-to-week among Women 18-49 (0.17 rating) and down -0.01 year-over-year. The show’s performance was just +0.01 over its season low (0.16 rating) back in October when the series saw preemptions due to MLB coverage. Meanwhile, among Women 25-54 (0.28 rating), the series was down -0.04 week-to-week and down -0.05 year-over-year.
“Beyond the Gates” (1.543 million) hit a new low among Women 18-49 (0.19 rating) during its ninth week on the air while maintaining its usual 0.35 rating among Women 25-54.
Compared to the year ago performance of former time slot holder “The Talk,” “Beyond the Gates” was up +0.03 among Women 18-49 and up +0.10 among Women 25-54. Meanwhile, among Total Viewers, the new soap opera was down by a mere -1,000 viewers week-to-week, but up +320,000 viewers year-over-year from how “The Talk” performed. Among Households, “Beyond the Gates” was up +0.1 week-to-week and up +0.3 from the year ago performance for “The Talk.”
After a week of repeats, “The View” (2.391 million) returned to originals.
Despite hitting a season low among Total Viewers, both half hours of “The Price is Right” (3.589 million / 4.032 million) tied for first place among Women 18-49 (0.36 rating) and were virtually on par among Women 25-54 (0.57 and 0.59 rating, respectively).
Wrap-Up
What follows is a breakdown of how the daytime broadcast shows performed during the week of April 21-25, 2025 among Women 18-49 rating, Women 25-54 rating, Households and Total Viewers, including a week-to-week and year-over-year performance comparison.
Note*: The year ago performance for “Beyond the Gates” is compared to “The Talk.” Ditto for “Today with Jenna & Friends,” which is compared with “TODAY with Hoda & Jenna.”
Total Viewers and Households for “TODAY 3rd Hour” and “TODAY with Jenna & Friends” have been added after an update. Their performance last week and in 2024 was not available, however. “The View” aired repeats during the week of April 22-26, 2024.
Week of April 21-25, 2025 Rankers
Women 18-49 Rating
| Rank / Show / Network | This Week | Last Week | 2024 |
|---|---|---|---|
| 1. The Price Is Right 2 (CBS) | 0.36 | 0.43 | 0.46 |
| — The Price Is Right 1 (CBS) | 0.36 | 0.38 | 0.40 |
| 3. TODAY 3rd Hour (NBC) | 0.28 | 0.28 | 0.27 |
| — The Bold and the Beautiful (CBS) | 0.28 | 0.25 | 0.26 |
| 5. The Young and the Restless (CBS) | 0.27 | 0.29 | 0.35 |
| 6. Let’s Make a Deal 2 (CBS) | 0.23 | 0.25 | 0.28 |
| 7. The View (ABC) | 0.21 | 0.13 (R)* | 0.15 (R)* |
| 8. Let’s Make a Deal 1 (CBS) | 0.20 | 0.23 | 0.25 |
| 9. Beyond the Gates (CBS) | 0.19 | 0.21 | 0.16* |
| 10. TODAY with Jenna & Friends (NBC) | 0.18 | 0.19 | 0.22* |
| 11. General Hospital (ABC) | 0.17 | 0.20 | 0.18 |
| 12. GMA3: What You Need to Know (ABC) | 0.13 | 0.15 | 0.13 |
| 13. NBC News Daily (NBC) | 0.12 | 0.13 | 0.15 |
Women 25-54 Rating
| Rank / Show / Network | This Week | Last Week | 2024 |
|---|---|---|---|
| 1. The Price Is Right 2 (CBS) | 0.59 | 0.63 | 0.68 |
| 2. The Price Is Right 1 (CBS) | 0.57 | 0.55 | 0.61 |
| 3. The Young and the Restless (CBS) | 0.49 | 0.49 | 0.57 |
| — The Bold and the Beautiful (CBS) | 0.49 | 0.42 | 0.43 |
| 5. TODAY 3rd Hour (NBC) | 0.44 | 0.40 | 0.40 |
| 6. Let’s Make a Deal 2 (CBS) | 0.36 | 0.35 | 0.40 |
| 7. Beyond the Gates (CBS) | 0.35 | 0.37 | 0.25* |
| 8. Let’s Make a Deal 1 (CBS) | 0.31 | 0.33 | 0.36 |
| 9. The View (ABC) | 0.30 | 0.21 (R)* | 0.25 (R)* |
| — TODAY with Jenna & Friends (NBC) | 0.30 | 0.30 | 0.33* |
| 11. General Hospital (ABC) | 0.28 | 0.32 | 0.33 |
| 12. NBC News Daily (NBC) | 0.21 | 0.20 | 0.23 |
| 13. GMA3: What You Need to Know (ABC) | 0.20 | 0.21 | 0.22 |
Households
| Rank / Show / Network | This Week | Last Week | 2024 |
|---|---|---|---|
| 1. The Price Is Right 2 (CBS) | 2.4 | 2.5 | 2.7 |
| 2. The Price Is Right 1 (CBS) | 2.2 | 2.2 | 2.5 |
| 3. The Young and the Restless (CBS) | 2.0 | 2.0 | 2.1 |
| 4. The Bold and the Beautiful (CBS) | 1.7 | 1.7 | 1.8 |
| 5. The View (ABC) | 1.6 | N/A* | N/A* |
| 6. Let’s Make a Deal 2 (CBS) | 1.4 | 1.4 | 1.6 |
| 7. Let’s Make a Deal 1 (CBS) | 1.2 | 1.2 | 1.4 |
| — General Hospital (ABC) | 1.2 | 1.1 | 1.3 |
| 9. TODAY 3rd Hour (NBC) | 1.1 | N/A* | N/A* |
| — Beyond the Gates (CBS) | 1.1 | 1.0 | 0.8* |
| 11. GMA3: What You Need to Know (ABC) | 0.8 | 0.7 | 0.9 |
| — TODAY with Jenna & Friends (NBC) | 0.8 | N/A* | N/A* |
| 13. NBC News Daily (NBC) | 0.7 | 0.7 | 0.7 |
Total Viewers (In Millions)
| Rank / Show / Network | This Week | Last Week | 2024 |
|---|---|---|---|
| 1. The Price Is Right 2 (CBS) | 4,032 | 4,249 | 4,375 |
| 2. The Price Is Right 1 (CBS) | 3,589 | 3,708 | 3,886 |
| 3. The Young and the Restless (CBS) | 3,007 | 3,051 | 3,220 |
| 4. The Bold and the Beautiful (CBS) | 2,647 | 2,557 | 2,668 |
| 5. The View (ABC) | 2,391 | N/A (R) | N/A (R) |
| 6. Let’s Make a Deal 2 (CBS) | 2,305 | 2,283 | 2,472 |
| 7. Let’s Make a Deal 1 (CBS) | 1,945 | 1,994 | 2,099 |
| 8. General Hospital (ABC) | 1,797 | 1,759 | 1,952 |
| 9. TODAY 3rd Hour (NBC) | 1.718 | N/A* | N/A* |
| 10. Beyond the Gates (CBS) | 1,543 | 1,544 | 1,223* |
| 11. GMA3: What You Need to Know (ABC) | 1,239 | 1,179 | 1,311 |
| 12. TODAY with Jenna & Friends (NBC) | 1.173 | N/A* | N/A* |
| 13. NBC News Daily (NBC) | 1,089 | 1,099 | 1,115 |
The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m., and are courtesy of Nielsen.
Beginning August 31, 2020, national ratings include Out of Home (OOH) viewing. Previously, ratings did not include OOH viewing. Averages are based on regular telecasts.
LEGEND
| P = Premiere | R = Repeat | S = Special |
| NR = Not Rated / Not Ranked | N/A = Not Available | * denotes further information |
Summary (Preemptions/Schedule Changes)*
- “General Hospital” aired for just 53 minutes on Monday, April 21.
- “The View” was retitled “View-ABC” on Monday, April 21 due to airing an amended repeat on Easter Monday, which is not factored into the show’s weekly or season averages. The show’s weekly average is based on four days (Tuesday through Friday).