THE NUMBERS
Returning to originals during the week of April 17-21, 2023, “The View” tied for third place in Women 18-49 (0.3 rating) and saw a noticeable improvement in the unrounded demos compared to its rerun-filled week ago and year ago performance.
The two-half hours of “The Price is Right” tied for first place in Women 18-49 and Women 25-54, each with a 0.4 and 0.6 rating, respectively.
“The Young and the Restless,” “The Bold and the Beautiful” and “General Hospital” tied for third place in Women 25-54, each with a 0.5 rating. Week-to-week, only” General Hospital” saw an uptick of a tenth in the demo. “The Young and the Restless” was down a tenth and “The Bold and the Beautiful” was flat.
Despite preemptions on Tuesday, April 18 and Wednesday, April 19, “The Talk” remained flat week-to-week in both Women 18-49 and Women 25-54 rating, although the show saw noticeable erosion in unrounded. Placing last all by itself in both demos, “NBC News Daily” had a 0.1 rating in Women 18-49 and a 0.2 rating in Women 25-54.
What follows is a breakdown of how the daytime broadcast shows performed during the week of April 17-21, 2023 in Women 18-49 rating and Women 25-54 rating, including a look at their comparable performance last year (2022) and two years ago (2021), respectively. A closer look at the daytime soaps, including a daily performance breakdown in the demos, will be posted on Thursday.
Note*: Officially, rankings are sorted by the rounded figures released by Nielsen. We are separately providing the unrounded demos for informational purposes only. “NBC News Daily” year ago and two years ago figures are compared to the performance of “Days of our Lives.” “The View” aired reruns last week.
Week Of April 17-21, 2023 Rankers
Women 18-49 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.4 | 0.5 | 0.5 | 0.6 |
| — The Price is Right 1 (CBS) | 0.4 | 0.4 | 0.5 | 0.5 |
| 3. The Young and the Restless (CBS) | 0.3 | 0.4 | 0.4 | 0.4 |
| — The Bold and the Beautiful (CBS) | 0.3 | 0.3 | 0.4 | 0.4 |
| — The View (ABC) | 0.3 | 0.2* | 0.3 | 0.4 |
| — TODAY 3rd Hour (NBC) | 0.3 | 0.3 | 0.4 | 0.4 |
| — General Hospital (ABC) | 0.3 | 0.3 | 0.3 | 0.3 |
| — Let’s Make a Deal 2 (CBS) | 0.3 | 0.3 | 0.3 | 0.4 |
| — Let’s Make a Deal 1 (CBS) | 0.3 | 0.3 | 0.2 | 0.3 |
| 10. TODAY with Hoda & Jenna (NBC) | 0.2 | 0.2 | 0.3 | 0.4 |
| — GMA3: What You Need to Know (ABC) | 0.2 | 0.2 | 0.2 | 0.3 |
| — The Talk (CBS) | 0.2 | 0.2 | 0.2 | 0.2 |
| 13. NBC News Daily (NBC) | 0.1 | 0.2 | 0.3* | 0.3* |
Women 18-49 Rating (Unrounded, Does Not Count*)
| Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| The Price is Right 2 (CBS) | 0.42 | 0.48 | 0.53 | 0.56 |
| The Price is Right 1 (CBS) | 0.37 | 0.43 | 0.46 | 0.49 |
| The Young and the Restless (CBS) | 0.34 | 0.35 | 0.40 | 0.42 |
| The Bold and the Beautiful (CBS) | 0.34 | 0.33 | 0.38 | 0.36 |
| The View (ABC) | 0.31 | 0.22* | 0.27 | 0.39 |
| TODAY 3rd Hour (NBC) | 0.29 | 0.28 | 0.41 | 0.44 |
| General Hospital (ABC) | 0.29 | 0.26 | 0.30 | 0.32 |
| Let’s Make a Deal 2 (CBS) | 0.27 | 0.29 | 0.29 | 0.36 |
| Let’s Make a Deal 1 (CBS) | 0.26 | 0.25 | 0.23 | 0.32 |
| TODAY with Hoda & Jenna (NBC) | 0.21 | 0.21 | 0.31 | 0.35 |
| GMA3: What You Need to Know (ABC) | 0.19 | 0.20 | 0.23 | 0.29 |
| The Talk (CBS) | 0.15 | 0.18 | 0.22 | 0.21 |
| NBC News Daily (NBC) | 0.14 | 0.15 | 0.27* | 0.26* |
Women 25-54 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.6 | 0.7 | 0.8 | 0.8 |
| — The Price is Right 1 (CBS) | 0.6 | 0.6 | 0.7 | 0.7 |
| 3. The Young and the Restless (CBS) | 0.5 | 0.6 | 0.7 | 0.7 |
| — The Bold and the Beautiful (CBS) | 0.5 | 0.5 | 0.7 | 0.6 |
| — General Hospital (ABC) | 0.5 | 0.4 | 0.5 | 0.5 |
| 6. TODAY 3rd Hour (NBC) | 0.4 | 0.5 | 0.5 | 0.5 |
| — The View (ABC) | 0.4 | 0.3* | 0.4 | 0.6 |
| — Let’s Make a Deal 2 (CBS) | 0.4 | 0.4 | 0.4 | 0.5 |
| — Let’s Make a Deal 1 (CBS) | 0.4 | 0.4 | 0.4 | 0.5 |
| 10. TODAY with Hoda & Jenna (NBC) | 0.3 | 0.4 | 0.5 | 0.5 |
| — GMA3: What You Need to Know (ABC) | 0.3 | 0.3 | 0.3 | 0.4 |
| –The Talk (CBS) | 0.3 | 0.3 | 0.4 | 0.3 |
| 13. NBC News Daily (NBC) | 0.2 | 0.2 | 0.4* | 0.4* |
Women 25-54 Rating (Unrounded, Does Not Count*)
| Show / Network | This Week | Last Week | Last Year | 2021 |
|---|---|---|---|---|
| The Price is Right 2 (CBS) | 0.63 | 0.71 | 0.83 | 0.78 |
| The Price is Right 1 (CBS) | 0.56 | 0.64 | 0.74 | 0.70 |
| The Young and the Restless (CBS) | 0.53 | 0.56 | 0.69 | 0.68 |
| The Bold and the Beautiful (CBS) | 0.49 | 0.50 | 0.65 | 0.60 |
| General Hospital (ABC) | 0.46 | 0.42 | 0.48 | 0.54 |
| TODAY 3rd Hour (NBC) | 0.44 | 0.45 | 0.46 | 0.48 |
| The View (ABC) | 0.43 | 0.31* | 0.37 | 0.57 |
| Let’s Make a Deal 2 (CBS) | 0.40 | 0.43 | 0.44 | 0.51 |
| Let’s Make a Deal 1 (CBS) | 0.38 | 0.37 | 0.38 | 0.46 |
| TODAY with Hoda & Jenna (NBC) | 0.34 | 0.35 | 0.46 | 0.48 |
| GMA3: What You Need to Know (ABC) | 0.30 | 0.30 | 0.33 | 0.42 |
| The Talk (CBS) | 0.25 | 0.28 | 0.36 | 0.34 |
| NBC News Daily (NBC) | 0.23 | 0.23 | 0.41* | 0.41* |
The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m, and are courtesy of Nielsen. Household ratings are the percentage of TV homes in the U.S. tuned into television.
**Notable Preemptions/Schedule Changes
- “Let’s Make a Deal” was preempted on Tuesday, April 18 and Wednesday, April 19 due to CBS Sports coverage of the UEFA Champions League Games. The show’s average is based on three days (Monday, Thursday and Friday).
- “The Talk” was preempted on Tuesday, April 18 and Wednesday, April 19 due to CBS Sports coverage of the UEFA Champions League Games. The show’s average is based on three days (Monday, Thursday and Friday).
