DAYTIME EMMYS: NATAS Reveals When Nominations Will Be Announced, Teases Sneak Peek of This Year’s Broadcast and More

The 48th Annual Daytime Emmy Awards, Daytime Emmys
The National Academy of Television Arts & Sciences

Following our report on rule changes for the upcoming broadcast of “The 48th Annual Daytime Emmy Awards,” The National Academy of Television Arts & Sciences (NATAS) announced today that the first wave of nominations will be revealed on Tuesday, May 25 at 12:00 p.m. ET/9:00 a.m. PT.

The “first wave” includes nominations in categories for Daytime Drama, Talk Shows, Game Shows and more, which will be awarded on the Friday, June 25 broadcast airing on CBS.

The organization says there will be an exclusive sneak peek at what to expect this year during the Monday, May 24 broadcast of “Entertainment Tonight.” Check local listings.

Nominations in Children’s, Animation, Non-Drama Fiction, and other Lifestyle categories will be announced on June 28, with those categories awarded in virtual ceremonies taking place online on Saturday, July 17 and Sunday, July 18 via watch.theemmys.tv, and all available streaming platform devices.

Additionally, in an interview with Entertainment Weekly, NATAS CEO Adam Sharp talks about the infamous scandal which found actress Patrika Darbo without her Daytime Emmy and what’s changed since it caused quite the stir within the industry wherein the four daytime broadcast dramas joined with their digital drama counterparts in a potential boycott of the organization until changes were made.

“We’ve established standards that generate fewer ties, fewer irregularities, more consistent data,” says Sharp to EW. “We’ve established standards for a minimum viability for a nomination. Under our old system, if you were one of the top five scorers, you were nominated even if you had a really low score. Under the new model, you won’t be nominated if you have a low score. So, you will see that some of the categories will have fewer nominees than before.”

He noted, “There was a great deal of concern and suspicion, so that’s why we commissioned an outside law firm to conduct an investigation. From the outset, we had a few ground rules. Number one, they were tasked to investigate every one of the specific concerns raised by the community regarding that year’s competition and the Patrika matter. Number two, they were not to stop there. They were supposed to look at our competition as a whole and really just get to the big, broader question of whether we are living up to our broadest ideals of running a fair, incredible competition. Because if you don’t have that trust in the credibility of the competition, all we are is a paperweight company. The value of what we do is the trust in the process, not in the 13 pounds of metal we’re handing out.”

“The 48th Annual Daytime Emmy Awards” airs Friday, June 25 at 8:00 p.m. ET/PT on CBS.