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CBS Daytime Continues Year-to-Year Growth

CBS Daytime
CBS Broadcasting, Inc.

While “” seems to be collapsing before our eyes in the Nielsen , CBS continues to succeed with its winning lineup of “,” “,” “,” “Let’s Make a Deal” and “.”

According to Nielsen Media Research ratings data for the week of August 10-14, 2015, “The Talk” beat ABC’s “The View” in total viewers once again (2.45 million vs. 2.29 million). The talk show was up 6% in viewers (from 2.31 million) and up 14% in Women 25-54 ratings (0.8/5 from 0.7/5) compared to the week ago. The show was up 5% in viewers year-over-year (from 2.33 million).

READ MORE: RATINGS: ‘GH’ Continues to Sink; New Low in W18-49 Demo

Meanwhile, “Deal” and “Price,” which are each broken up into two parts, continue to show their value to the network. “Deal 1” was up 3% in viewers (2.94 million from 2.87 million) from last week and up 5% (from 2.81 million) from last year. “Deal 2” gained 3% in viewers (3.89 million from 3.30 million) compared to last year. “Price 1” gained 3% in viewers (4.82 million from 4.69 million) and 10% in Women 25-54 rating (1.1/8 from 1.0/8) while “Price 2” was up 2% in viewers (5.54 million from 5.40 million) and 8% in Women 25-54 rating (1.3/09 from 1.2/09) from last week. Versus the year ago, “Price 1” gained 9% in viewers (from 4.43 million) while “Price 2” was up 7% (from 5.16 million).

To see how the CBS soaps fared for the week compared to the prior week and last year, click here.

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