Roscoe Born Sings the ‘Pepsi Blues’

Photo: Brian Lowe/JPI

Friday, January 22, 2010 10:55 PM ET | By Scotty Gore

(SoapOperaNetwork.com) — The “One Life to Live” star posts a music video of himself performing the Bob Dylan parody on Youtube.

Born’s video is in response to 2009 Super Bowl commercial for Pepsi featuring the Black Eyed Pea’s Will.i.am.  “I had already written this song about how there’s nothing he won’t steal, there’s nothing he won’t sell, because I knew he had done this Victoria’s Secret [commercial] a few years ago,” the actor tells Soap Opera Digest. 

After revising the song to make it apply more to Dylan himself, Born teamed up with friend and fellow New York City musician Hugh Pool to record the video.  The two men have been pals since Pool’s days as a guitar player in Nick River’s (a character Born portrayed on “The City”) band back in the ’90s.

Born admits that “It [the Dylan ad] sounds really good, but the whole thing just goes against my ’60s ethos.”  The video was filmed at Excello Recording Studios, with the aid of engineer Nathan Rosborough.

You can watch Born perform Bob Dylan’s “Pepsi Blues” here:

“One Life to Live” airs Weekdays on ABC. Weeknights on SOAPnet. Anytime on ABC.com and SOAPnet.com. Check local listings.