Wrap-Up
What follows is a breakdown of how the daytime soap operas performed during the week of March 23-27, 2026, in Total Viewers, Households, Women 18-49 rating and Women 25-54 rating, including changes compared to Last Week (LW) and Last Year (LY).
Note: Starting with the 2025-2026 television season, Nielsen ratings are based on the Live+Same Day Big Data + Panel model, with last year’s figures based on the former Live+Same Day Panel-only model (2024-2025 season).
***Please do not copy and paste the entire ratings. Thank you.***
Week of March 23-27, 2026 Summary / Rankings
Total Viewers
| Rank | Show | Total Viewers | Change (LW/LY) |
|---|---|---|---|
| 1. | Y&R | 3,188,000 | (-160,000/+144,000) |
| 2. | B&B | 2,654,000 | (-293,000/+69,000) |
| 3. | GH | 2,139,000 | (+1,000/+274,000) |
| 4. | BTG | 1,618,000 | (-98,000/+63,000) |
Households
| Rank | Show | Household Rating | Change (LW/LY) |
|---|---|---|---|
| 1. | Y&R | 2.1 | (same/+0.1) |
| 2. | B&B | 1.7 | (-0.2/same) |
| 3. | GH | 1.4 | (same/+0.2) |
| 4. | BTG | 1.1 | (same/same) |
Women 18-49 Rating
| Rank | Show | W18-49 Rating | Change (LW/LY) |
|---|---|---|---|
| 1. | Y&R | 0.24 | (-0.03/-0.03) |
| 2. | B&B | 0.22 | (-0.03/-0.02) |
| 3. | GH | 0.18 | (+0.01/-0.04) |
| 4. | BTG | 0.13 | (-0.05/-0.08) |
Women 25-54 Rating
| Rank | Show | W25-54 Rating | Change (LW/LY) |
|---|---|---|---|
| 1. | Y&R | 0.44 | (-0.01/-0.02) |
| 2. | B&B | 0.32 | (-0.01/-0.10) |
| 3. | BTG | 0.23 | (-0.03/-0.13) |
| 3. | GH | 0.23 | (same/-0.10) |
Day-To-Day – Women 18-49/Women 25-54
BTG / Beyond the Gates (CBS)
| Day | W18-49 Rating | W25-54 Rating | Duration (In Minutes) |
|---|---|---|---|
| Monday | 0.14 | 0.25 | 60 |
| Tuesday | 0.14 | 0.25 | 60 |
| Wednesday | 0.11 | 0.16 | 60 |
| Thursday | 0.10 | 0.21 | 60 |
| Friday | 0.18 | 0.28 | 60 |
| SUM: | 0.13 | 0.23 | 300 |
B&B / The Bold and the Beautiful (CBS)
| Day | W18-49 Rating | W25-54 Rating | Duration (In Minutes) |
|---|---|---|---|
| Monday | 0.22 | 0.36 | 30 |
| Tuesday | 0.25 | 0.35 | 30 |
| Wednesday | 0.16 | 0.21 | 30 |
| Thursday | 0.17 | 0.31 | 30 |
| Friday | 0.30 | 0.39 | 30 |
| SUM: | 0.22 | 0.32 | 150 |
GH / General Hospital (ABC)
| Day | W18-49 Rating | W25-54 Rating | Duration (In Minutes) |
|---|---|---|---|
| Monday | 0.16 | 0.23 | 39 |
| Tuesday | 0.19 | 0.24 | 60 |
| Wednesday | 0.14 | 0.19 | 60 |
| Thursday | 0.17 | 0.23 | 60 |
| Friday | 0.21 | 0.24 | 60 |
| SUM: | 0.18 | 0.23 | 279 |
Y&R / The Young and the Restless (CBS)
| Day | W18-49 Rating | W25-54 Rating | Duration (In Minutes) |
|---|---|---|---|
| Monday | 0.27 | 0.45 | 60 |
| Tuesday | 0.25 | 0.47 | 60 |
| Wednesday | 0.28 | 0.39 | 60 |
| Thursday | 0.20 | 0.46 | 60 |
| Friday | 0.23 | 0.42 | 60 |
| SUM: | 0.24 | 0.44 | 300 |
The numbers above are calculated using Live+Same Day Big Data + Panel viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m., and are courtesy of Nielsen. Ratings are the percentage of U.S. TV viewers who tuned in to a specific program.
Beginning August 31, 2020, national ratings include Out-of-Home (OOH) viewing. Previously, ratings did not include OOH viewing. Averages are based on regular telecasts.
LEGEND
| P = Premiere | R = Repeat | S = Special |
| NR = Not Rated / Not Ranked | N/A = Not Available | * denotes further information |