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Ratings: Y&R Hits New Low in Women 18-49 Viewers

Ratings Report for the Week of July 31 – August 4, 2017

 

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Numbers are based on Live+Same Day ratings

 

(Compared to Last Week/Compared to Last Year)

 

Total Viewers
1. Y&R 4,234,000 (-163,000/-353,000)
2. B&B 3,321,000 (-27,000/-320,000)
3. GH 2,526,000 (+90,000/-59,000)
4. DAYS 2,054,000 (+78,000/-129,000)

 

Households
1. Y&R 3.06/11 (-.11/-.25)
2. B&B 2.4/8 (-.01/-.22)
3. GH 1.79/6 (+.01/-.16)
4. DAYS 1.51/5 (+.05/-.14) <—— ties low (8th straight week) *

* Rounded to 1.5

 

Women 18-49 Viewers
1. Y&R 453,000 (-46,000/-118,000) <——— new low *
2. B&B 384,000 (-12,000/-155,000)
3. GH 379,000 (same/-41,000)
4. DAYS 319,000 (+37,000/-46,000)

* Previous low: 469,000 (June 12-16, 2017)

 

Women 18-49 Rating
1. Y&R 0.7/6 (-.07/-.19) <—— ties low
2. B&B 0.59/5 (-.02/-.25) <—— ties low (2nd straight week) **
2. GH 0.59/5 (same/-.07) <—— ties low (14th straight week) **
4. DAYS 0.49/4 (+.05/-.08)

** Rounded to 0.6

 

Women 18-34 Viewers
1. Y&R 101,000 (-8,000/-41,000)
2. B&B 99,000 (+3,000/-58,000)
3. GH 76,000 (-12,000/-34,000)
4. DAYS 68,000 (+20,000/-26,000)

 

Women 18-34 Rating
1. B&B 0.29 (+.01/-.17)
1. Y&R 0.29 (-.02/-.13) <—— ties low (3rd straight week) *
3. GH 0.22 (-.03/-.1) <—— ties low **
4. DAYS 0.2 (+.06/-.08)

* Rounded to 0.3
** Rounded to 0.2

 

Women 25-54 Viewers
1. Y&R 733,000 (-49,000/-117,000)
2. B&B 600,000 (-21,000/-153,000)
3. GH 552,000 (-3,000/-34,000)
4. DAYS 411,000 (+23,000/-77,000)

 

Women 25-54 Rating
1. Y&R 1.2 (-.08/-.21)
2. B&B 0.98 (-.04/-.27)
3. GH 0.91 (same/-.06)
4. DAYS 0.67 (+.03/-.14)

 

Day-To-Day Ratings – HH/Total Viewers

B&B
Monday: 2.47/3,505,000
Tuesday: 2.42/3,371,000
Wednesday: 2.42/3,333,000
Thursday: 2.27/3,140,000
Friday: 2.41/3,257,000

DAYS
Monday: 1.51/2,028,000
Tuesday: 1.51/2,124,000
Wednesday: 1.60/2,123,000
Thursday: 1.49/2,022,000
Friday: 1.44/1,971,000

GH
Monday: 1.82/2,618,000
Tuesday: 1.86/2,576,000
Wednesday: 1.84/2,634,000
Thursday: 1.67/2,334,000
Friday: 1.76/2,466,000

Y&R
Monday: 3.19/4,479,000
Tuesday: 3.15/4,368,000
Wednesday: 3.06/4,248,000
Thursday: 2.97/4,050,000
Friday: 2.96/4,024,000

 

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