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Ratings: Pre-Emptions Continue to Disrupt Soaps; Y&R New Low in W18-49

Ratings Report for the Week of February 13-17, 2017

NOTE: Please do not copy and paste the entire . Thank you.

NOTE: There were pre-emptions throughout the week, specifically on Thursday due to President Trump’s news conference.

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,423,000 (-121,000/-565,000)
2. B&B 3,779,000 (+122,000/-16,000)
3. GH 2,541,000 (-96,000/-401,000)
4. DAYS 2,263,000 (+61,000/-171,000)

Households
1. Y&R 3.16/11 (-.1/-.38)
2. B&B 2.67/9 (+.07/-.02)
3. GH 1.87/6 (-.08/-.31)
4. DAYS 1.69/6 (+.07/-.1)

Women 18-49 Viewers
1. Y&R 542,000 (-13,000/-158,000) <—— new low *
2. B&B 496,000 (+20,000/-72,000)
3. GH 442,000 (-25,000/-80,000)
4. DAYS 381,000 (-8,000/-78,000)

* Previous low: 546,000 (August 8-12, 2016)

Women 18-49 Rating
1. Y&R 0.84/7 (-.02/-.26) <—— new low (7th straight week at a low) *
2. B&B 0.77/6 (+.03/-.12)
3. GH 0.68/5 (-.04/-.14)
4. DAYS 0.59/5 (-.01/-.13)

* Rounded to 0.8

Women 18-34 Viewers
1. Y&R 133,000 (+14,000/-75,000)
2. B&B 119,000 (+8,000/-63,000)
3. GH 115,000 (+1,000/-60,000)
4. DAYS 93,000 (+12,000/-22,000)

Women 18-34 Rating
1. Y&R 0.38 (+.04/-.23)
2. B&B 0.34 (+.02/-.2) <—— ties low (2nd straight week) *
3. GH 0.33 (same/-.18) <—— ties low (6th straight week) *
4. DAYS 0.27 (+.04/-.07)

*Rounded to 0.3

Women 25-54 Viewers
1. Y&R 838,000 (-22,000/-165,000)
2. B&B 758,000 (+33,000/-72,000)
3. GH 615,000 (-17,000/-83,000)
4. DAYS 505,000 (-14,000/-49,000)

Women 25-54 Rating
1. Y&R 1.37 (-.04/-.29)
2. B&B 1.24 (+.05/-.14)
3. GH 1.01 (-.03/-.15)
4. DAYS 0.83 (-.02/-.09)

Day-To-Day Ratings – HH/Total Viewers

B&B
Monday: 2.81/3,954,000
Tuesday: 2.58/3,618,000
Wednesday: 2.71/3,806,000
Thursday:
Friday: 2.59/3,738,000

DAYS
Monday: 1.73/2,339,000
Tuesday: 1.66/2,261,000
Wednesday: 1.66/2,180,000
Thursday:
Friday: 1.71/2,273,000

GH
Monday:
Tuesday: 1.86/2,549,000
Wednesday: 1.94/2,617,000
Thursday: 1.77/2,394,000 (41 mins runtime)
Friday: 1.86/2,512,000

Y&R
Monday: 3.44/4,758,000
Tuesday: 3.05/4,315,000
Wednesday: 2.82/3,894,000
Thursday: 3.22/4,483,000
Friday: 3.30/4,704,000

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