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Ratings: GH/Y&R/B&B Up in Women 18-49 Demo

Ratings Report for the Week of December 19-23, 2016

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Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,729,000 (+107,000/-110,000)
2. B&B 3,752,000 (+48,000/+69,000)
3. GH 2,688,000 (+54,000/-162,000)
4. DAYS 2,456,000 (+120,000/-9,000)

Households
1. Y&R 3.35/11 (+.02/+.08)
2. B&B 2.69/8 (+.01/+.16)
3. GH 1.95/6 (-.04/-.1)
4. DAYS 1.81/6 (+.09/-.01)

Women 18-49 Viewers
1. Y&R 585,000 (+35,000/-129,000)
2. B&B 515,000 (+46,000/+13,000)
3. GH 485,000  (+9,000/+8,000)
4. DAYS 409,000 (-3,000/-13,000)

Women 18-49 Rating
1. Y&R 0.91/7 (+.06/-.21) <—— ties low (12th straight week) *
2. B&B 0.8/6 (+.07/+.01)
3. GH 0.75/5 (+.01/same)
4. DAYS 0.63/5 (-.01/-.03)

* Rounded to 0.9

Women 18-34 Viewers
1. Y&R 129,000 (+3,000/-90,000)
2. GH 120,000 (+12,000/-50,000)
3. B&B 109,000 (+8,000/-52,000)
4. DAYS 96,000 (+5,000/-6,000)

Women 18-34 Rating
1. Y&R 0.37 (same/-.28)
2. GH 0.35 (+.04/-.15)
3. B&B 0.32 (+.03/-.15) <—— ties low (6th straight week) *
4. DAYS 0.28 (+.02/-.02)

* Rounded to 0.3

Women 25-54 Viewers
1. Y&R 861,000 (+23,000/-144,000)
2. B&B 751,000 (+37,000/-38,000)
3. GH 656,000 (-5,000/-16,000)
4. DAYS 548,000 (+6,000/-34,000)

Women 25-54 Rating
1. Y&R 1.41 (+.04/-.26)
2. B&B 1.23 (+.06/-.08)
3. GH 1.07 (-.01/-.04)
4. DAYS 0.9 (+.01/-.07)

Day-To-Day Ratings – HH/Total Viewers

B&B
Monday: 2.73/3,863,000
Tuesday: 2.75/3,783,000
Wednesday: 2.68/3,667,000
Thursday: 2.61/3,663,000
Friday: 2.66/3,786,000

DAYS
Monday: 1.84/2,481,000
Tuesday: 1.81/2,419,000
Wednesday: 1.78/2,366,000
Thursday: 1.81/2,513,000
Friday: 1.81/2,501,000

GH
Monday: 1.98/2,722,000
Tuesday: 2.01/2,679,000
Wednesday: 1.97/2,701,000
Thursday: 1.93/2,735,000
Friday: 1.86/2,600,000

Y&R
Monday: 3.39/4,791,000
Tuesday: 3.23/4,491,000
Wednesday: 3.43/4,867,000
Thursday: 3.35/4,757,000
Friday: 3.34/4,736,000

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