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Ratings: New Low For B&B in Women 18-49 Demo

Bell-Phillip Television Productions

Ratings Report for the Week of September 5-9, 2016

NOTE: Please do not copy and paste the entire ratings.  Thank you.

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,624,000 (-136,000/+61,000)
2. B&B 3,699,000 (-59,000/+251,000)
3. GH 2,620,000 (+32,000/-145,000)
4. DAYS 2,249,000 (+91,000/-221,000)

Households
1. Y&R 3.35/12 (-.08/+.01)
2. B&B 2.7/9 (-.02/+.19)
3. GH 1.97/7 (+.02/-.12)
4. DAYS 1.68/6 (+.08/-.16)

Women 18-49 Viewers
1. Y&R 551,000 (-61,000/-111,000)
2. B&B 457,000 (-50,000/-84,000) <—— new low *
3. GH 432,000 (+14,000/-55,000)
4. DAYS 382,000 (+6,000/-131,000)

* Previous low: 476,000 (July 25-29, 2016)

Women 18-49 Rating
1. Y&R 0.85/7 (-.1/-.19) <—— ties low *
2. B&B 0.71/6 (-.07/-.14) <——— new low **
3. GH 0.67/5 (+.02/-.09)
4. DAYS 0.59/5 (+.01/-.21)

* Rounded to 0.9
** Rounded to 0.7

Women 18-34 Viewers
1. Y&R 120,000 (-33,000/-30,000)
2. GH 111,000 (+1,000/-35,000)
3. B&B 109,000 (-27,000/-20,000)
4. DAYS 96,000 (+2,000/-61,000)

Women 18-34 Rating
1. Y&R 0.35 (-.09/-.09)
2. B&B 0.32 (-.07/-.06) <—— ties low *
2. GH 0.32 (same/-.11) <—— ties low (7th straight week) *
4. DAYS 0.28 (+.01/-.18)

* Rounded to 0.3

Women 25-54 Viewers
1. Y&R 843,000 (-64,000/-165,000)
2. B&B 707,000 (-61,000/-95,000)
3. GH 612,000 (+13,000/-53,000)
4. DAYS 509,000 (+16,000/-179,000)

Women 25-54 Rating
1. Y&R 1.38 (-.11/-.29)
2. B&B 1.16 (-.1/-.17)
3. GH 1.0 (+.02/-.1)
4. DAYS 0.84 (+.03/-.2)

Day-To-Day Ratings – HH/Total Viewers

B&B
Monday: 2.65/3,877,000 (did not count)
Tuesday: 2.73/3,708,000
Wednesday: 2.76/3,821,000
Thursday: 2.71/3,751,000
Friday: 2.58/3,516,000

DAYS
Monday:
Tuesday: 1.7/2,288,000
Wednesday: 1.68/2,284,000
Thursday: 1.64/2,183,000
Friday: 1.71/2,243,000

GH
Monday: 0.97/1,378,000 (did not count – repeat)
Tuesday: 2.02/2,738,000
Wednesday: 1.98/2,627,000
Thursday: 2.0/2,651,000
Friday: 1.89/2,463,000

Y&R
Monday: 3.32/4,878,000 (did not count)
Tuesday: 3.41/4,727,000
Wednesday: 3.28/4,505,000
Thursday: 3.35/4,628,000
Friday: 3.35/4,635,000

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