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Ratings: It’s A DAYSastrous Week; Multiple New Lows

Corday Productions/Sony Pictures Television

Ratings Report for the Week of May 23-27, 2016

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Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,646,000 (-112,000/-231,000)
2. B&B 3,705,000 (-77,000/-157,000)
3. GH 2,886,000 (+122,000/+30,000)
4. DAYS 2,081,000 (-91,000/-246,000) <—— new low *

* Previous low: 2,154,000 (April 13-17, 2015)

Households
1. Y&R 3.35/12 (-.07/-.16)
2. B&B 2.71/9 (-.05/-.1)
3. GH 2.16/7 (+.06/+.02)
4. DAYS 1.6/5 (-.07/-.15) <—— ties low *

Women 18-49 Viewers
1. Y&R 682,000 (-28,000/-123,000)
2. B&B 550,000 (-1,000/-55,000)
3. GH 483,000 (+36,000/-17,000)
4. DAYS 345,000 (-63,000/-114,000) <—— new low *

* Previous low: 384,000 (April 18-22, 2016)

Women 18-49 Rating
1. Y&R 1.07/8 (-.04/-.19)
2. B&B 0.86/6 (same/-.09)
3. GH 0.76/6 (+.06/-.02)
4. DAYS 0.54/4 (-.1/-.18) <—— new low *

* Rounded to 0.5
* Previous low: 0.6

Women 18-34 Viewers
1. Y&R 207,000 (-23,000/-9,000)
2. B&B 164,000 (same/+14,000)
3. GH 135,000 (+23,000/-34,000)
4. DAYS 83,000 (-17,000/-73,000) <—— new low *

Women 18-34 Rating
1. Y&R 0.61 (-.07/-.03)
2. B&B 0.48 (same/+.04)
3. GH 0.4 (+.07/-.1)
4. DAYS 0.24 (-.05/-.22) <—— new low *

* Rounded to 0.2
* Previous low: 0.3
* 15th straight week at a low

Women 25-54 Viewers
1. Y&R 902,000 (-44,000/-211,000)
2. B&B 771,000 (-43,000/-107,000)
3. GH 666,000 (+48,000/-24,000)
4. DAYS 449,000 (-60,000/-105,000)

Women 25-54 Rating
1. Y&R 1.5 (-.07/-.33)
2. B&B 1.28 (-.07/-.17)
3. GH 1.1 (+.08/-.04)
4. DAYS 0.75 (-.09/-.16)

Day-To-Day Ratings – HH/Total Viewers

B&B
Monday: 2.87/3,878,000
Tuesday: 2.68/3,705,000
Wednesday: 2.69/3,732,000
Thursday: 2.73/3,749,000
Friday: 2.57/3,460,000

DAYS
Monday: 1.69/2,242,000
Tuesday: 1.57/2,012,000
Wednesday: 1.61/2,062,000
Thursday: 1.55/2,013,000
Friday: 1.59/2,074,000

GH
Monday: 2.15/2,867,000
Tuesday: 2.21/2,911,000
Wednesday: 2.16/2,895,000
Thursday: 2.24/2,998,000
Friday: 2.06/2,759,000

Y&R
Monday: 3.45/4,735,000
Tuesday: 3.33/4,663,000
Wednesday: 3.41/4,782,000
Thursday: 3.36/4,683,000
Friday: 3.18/4,364,000

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