RATINGS: ‘B&B’ Attracts Largest Audience Since 2007, CBS Daytime Hits Record Highs

The Bold and the Beautiful
"The Bold and the Beautiful"
Courtesy of Bell-Phillip Television Productions

During the week of December 28, 2015 through January 3, 2015, CBS’ “The Bold and the Beautiful” attracted its largest weekly audience since February 2007, according to newly released Nielsen Media Research ratings data. The network’s “The Young and the Restless” delivered its biggest audience since February 2015.

According to the ratings company, “B&B” averaged 4.22 million viewers, a 1.6/8 in Women 25-54, its best in the key sales demo since the week ending June 19, 2015, and 1.0/6 in Women 18-49, its best in the demo since the week ending November 13, 2015.

With its biggest audience since the week ending January 31, 2014, “The Price is Right” averaged 6.03 million viewers for part one and 6.95 million for part two. In Women 18-49, “The Price is Right 1” averaged a 1.1/7, its best rating since the week ending January 24, 2014. “The Price is Right 2” averaged a 1.3/8 in the demo, its best since February 7, 2014.

“Let’s Make a Deal” marked its highest average weekly audience since the week ending February 20, 2015, with “Let’s Make a Deal 1” averaging 3.54 million viewers and “Let’s Make a Deal 2” averaging 4.16 million viewers.

Total Viewer numbers were not available for “Y&R” at press time.