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‘General Hospital’ Posts Largest Audience Since February 2011

ABC's "General Hospital" posted its largest overall audience in nearly 21 months (since week of February 21-25, 2011) as the daytime drama series averaged 2.82 million viewers during the week of November 5-9, 2012. This was the programs largest overall audience under executive producer Frank Valentini and head writer Ron Carlivati. The series was up 21% compared to the same week last year (week of November 7-11, 2011) in Total Viewers (2.82 million vs. 2.27 million), 54% in Women 18-34 (266,000 vs. 161,000) and 23% in Women 18-49 (679,000 vs 571,000). "General Hospital" edged "The Young and the Restless" in Women 18-34 with its largest competitive advantage in nearly 4 1/2 years (since week of June 23, 2008).

HOME / Ratings / ‘General Hospital’ Posts Largest Audience Since February 2011

Ratings

‘General Hospital’ Posts Largest Audience Since February 2011

ABC's "General Hospital" posted its largest overall audience in nearly 21 months (since week of February 21-25, 2011) as the daytime drama series averaged 2.82 million viewers during the week of November 5-9, 2012. This was the programs largest overall audience under executive producer Frank Valentini and head writer Ron Carlivati. The series was up 21% compared to the same week last year (week of November 7-11, 2011) in Total Viewers (2.82 million vs. 2.27 million), 54% in Women 18-34 (266,000 vs. 161,000) and 23% in Women 18-49 (679,000 vs 571,000). "General Hospital" edged "The Young and the Restless" in Women 18-34 with its largest competitive advantage in nearly 4 1/2 years (since week of June 23, 2008).
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THE NUMBERS

ABC’s “General Hospital” posted its largest overall audience in nearly 21 months (since week of February 21-25, 2011) as the daytime drama series averaged 2.82 million viewers during the week of November 5-9, 2012. This was the programs largest overall audience under executive producer Frank Valentini and head writer Ron Carlivati.

The series was up 21% compared to the same week last year (week of November 7-11, 2011) in Total Viewers (2.82 million vs. 2.27 million), 54% in Women 18-34 (266,000 vs. 161,000) and 23% in Women 18-49 (679,000 vs 571,000). “General Hospital” edged “The Young and the Restless” in Women 18-34 with its largest competitive advantage in nearly 4 1/2 years (since week of June 23, 2008).

via Press Release

ABC Ranks as Daytime’s #1 Network for 9th Consecutive Week in Women 

18-34, Delivering the Programming Block’s Best Numbers in Well Over 2 Years; 

#1 for the 5th Straight Week in Women 18-49

Soaring to a 21-Month High, “The View” is the Week’s #1 Program in Daytime in Women 18-34; Wednesday’s Show is the Series’ Most-Watched in 21 Months

“General Hospital” Levies Largest Competitive Edge Over “Young & the Restless” in Nearly 4-1/2 Years in Women 18-34; Up By Double-Digits Year to Year

“The Chew” Heads Into the Holidays with Weekly Series Highs in Women 18-34; Hits 10-Month High in Total Viewers, Near 9-Month Highs in Women 18-49/25-54 

Daytime Programming Highlights

Disney/ABC Television Group

ABC stood as Daytime’s #1 network for the 9th consecutive week in Women 18-34 (0.7 rating/253,000), generating the daypart’s most-watched week in well over 2 years – since week of 7/6/10 – and was #1 for the 5th straight week in Women 18-49 (1.0 rating/624,000).

“The View” ranked as Daytime’s #1 program in Women 18-34 (0.9 rating/294,000), with Wednesday’s telecast standing as the series’ most-watched in 21 months – since 2/9/11– powering a 21-month weekly high in the demo – since week of 2/7/11. Moreover, the talker hit a near 9-month high in Women 18-49 (697,000) – since week 2/27/12.

In another solid week, “General Hospitalranked a strong #2 in Women 18-34 (0.8 rating/266,000), posting its largest competitive advantage over “Young & the Restless” in nearly 4-1/2 years (+39% – vs. 191,000) since week of 6/23/08.

Versus the year-ago week, “General Hospital” soared by 21% in Total Viewers (2.82 million vs. 2.27 million), by 54% in Women 18-34 (266,000 vs. 161,000) and by 23% in Women 18-49 (679,000 vs. 571,000).

Heading into the holiday season, “The Chew” delivered its most-watched week on record in Women 18-34 (195,000) – ranking among the week’s Top 5 daytime programs in the demo (0.6 rating) – and with season highs, registered its most-watched week in 10 months in Total Viewers (2.48 million) and in close to 9 months in Women 18-49 (474,000) and Women 25-54 (620,000) – since weeks of 1/9/12, 2/20/12 and 2/27/12, respectively.

Year-to-year, “The Chew” spiked by a solid 13% in Total Viewers (2.54 million vs. 2.25 million), by 28% in Women 18-34 (195,000 vs. 152,000) and by 10% in Women 18-49 (482,000 vs. 438,000).

Source: NTI, Week of 11/5/12, Live + Same Day

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