CBS Daytime Announces Executive Promotion

Cliff Lipson/CBS
Cliff Lipson/CBS

has been promoted from Director, Daytime Programs to Vice President, Daytime Programs, CBS Entertainment, it was announced today by , Senior Vice President, Daytime, CBS Entertainment, to whom she reports.

Wain will continue as the current executive on the networks “,” “” and “,” where she will work directly with writers and producers on all day-to-day creative and strategic elements. She began her CBS career at WBBM-TV Chicago as a researcher in news, moving up to writer/producer for a magazine show and then news writer. She later moved to Los Angeles to begin working in the networks Program Practices department. She would eventually take on the positions of Manager, Associate Director and most recently Director of CBS Daytime programming.

In addition to being associated with “B&B” since the soaps inception in 1987, Wain has worked on such series as “Press Your Luck,” “Capitol,” “The 25,000 Pyramid,” “Tattletales” and “Card Sharks.”

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  • Bexx

    First order of business, fire Jill.

  • PatF

    This might actually be some good news. Since she’s familiar with BB…she knows stellar soap…and she needs to show Phelps the door!!!

  • PatF

    This is actually some good news for once. Since she’s been associated with BB, she knows the Bells and stellar soap. She needs to show Phelps the door, and have her usher out those new headwriters before they start!

  • SoapFansTogether

    Congrats! Networks need skilled people who recognize trends and have the courage to correct past mistakes.

    Some interesting facts and figures for the new Vice President, Daytime Programs, to think about:

    – Soap opera ratings for this week (1st week of September) are the best since 2008!

    – The season average of the top 4 soaps is the best since 2007-08!

    – NO other daytime genre is drawing such good numbers in the women 18-49 key demographic

    – ATWT replacement show vs. soap:

    “With only a couple weeks remaining in the 2012/13 season, General Hospital is pacing for its strongest season in 5 years in Total Viewers (2.97 million), generating the biggest year-to-year increases of any broadcast daytime drama (+14% – vs. 2.61 million), and is also up the most season to season in Women 18-34 (+36% – 253,000 vs. 186,000) and Women 18-49 (+7% – 770,000 vs. 719,000).”
    (Source: NTI, U.S. ratings, week of 9/2/13, Live + Same Day; 2012/13 season: 9/24/12-9/8/13, most current)

    • Bexx


      • emma

        Ohh, still hysteric because the numbers are proving all your constant anti-soaps spam wrong?!

  • Shirley Childress Brown

    I hope the first order of business is to get rid of Jill Phillips, y and r has gone down the tube since she started as producer. Get rid of Steve burton, I loved him as Jason ,he was great,but this Dylan character he is playing is awful, it has no merits, no life to this storyline whatsoever, no chemistry with Chelsea character, Chelsea character was only good because she was with Adam, without that the character is useless. Send Jason back to gh.

  • Shirley Childress Brown

    To this writer Errol Lewis, please stop writing lies, Steve burton did not up y and r ratings, maybe for one day people watched to see how he would do and when they saw how awful this stupid storyline was they didn’t watch again, and with good reasons, over at GH Frisco’s character did not bring the ratings up, it was seeing Luke, Laura, Robert, Anna,Lucy, Kevin, Nicholas, and other alums back on the canvass. Frisco was just one of the character that was included, and not a very popular one at that, the story lines at that time brought up the ratings at GH. So please get your facts straight and write the truth, we don’t want to read your lies.