Just over three years since its launch, Corday Productions has decided to discontinue support for the DOOLApp, its popular interactive application dedicated to the promotion of daytime drama “Days of our Lives.” The news was announced via a video posted on the application on Thursday, January 27 wherein cast member Eric Martsolf (Brady Black) informed users of the app that all current and past content they’ve come to enjoy will be transitioning to the show’s YouTube page with new content posting weekly.
“We have decided to move all of our digital content from the ‘DAYS’ app onto our official ‘Days of our Lives’ YouTube channel, and not only will you be able to see previous content but we’ll have new clips, new teasers… everything from our cast that you want to see and you’ll be able to see it on that channel on a weekly basis,” said Martsolf of the transition.
Martsolf preemptively cited a post in the comments section with a link to the show’s YouTube channel that included an official statement from the series noting that international fans will now be able to see the content previously published on the DOOLApp with its transition to YouTube. Additionally, a note of thanks was published to the fans who downloaded and supported the application since its launch in November 2018 which coincided with the show’s 53rd anniversary.
The DOOLApp took two years to develop before it was officially launched on November 7, 2018. Its development team consisted of Tyson Parsons and Lien Gray of Media Bridge Marketing, along with former “DAYS” co-executive producer and creative director Greg Meng, former director of communications Maya Frangié, and content producer Michael Fairman of michaelfairmantv.com. It featured exclusive access to behind-the-scenes footage, fan-favorite clips from the video vault, exclusive/original content, personalized cast sections, a fan Q&A section, and more!
At press time, there was no official launch date for content transitioning from the DOOLApp to YouTube.
Full episodes of “Days of our Lives” will remain available exclusively on Peacock.