Ratings: Good Week For ABC Soaps

Friday, September 10, 2010 at 8:46 PM ET by Xavier Toups


Photo: Donna Svennevik/ABC

(SoapOperaNetwork.com) — It may not be the jump that ABC wanted, but after three weeks since returning to “General Hospital,” Vanessa Marcil Giovinazzo is helping the soap climb up the charts by increasing viewership week-to-week and year-to-year. Meanwhile, “Days of our Lives” continues to lose viewers and “One Life to Live” is barely able to hold off “As The World Turns” in viewers, while tying the canceled soap for last place in households. Interestingly, fans tuned in to see what they could expect from “One Life” only to tune back out until Friday.

Ratings for the Week of August 30 – September 3, 2010:

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,973,000 (-67,000/+173,000)
2. B&B 3,144,000 (+38,000/-116,000)
3. GH 2,660,000 (+144,000/+203,000)
4. DAYS 2,443,000 (-32,000/-269,000)
5. AMC 2,420,000 (+94,000/+140,000)
6. OLTL 2,375,000 (+111,000/+21,000)
7. ATWT 2,368,000 (+8,000/-30,000)

Households
1. Y&R 3.5/12 (same/same)
2. B&B 2.2/8 (same/-.2)
3. GH 1.9/6 (+.1/same)
4. AMC 1.8/6 (+.1/+.1)
4. DAYS 1.8/6 (same/-.2) <- ties low rating (9th staight week)
6. ATWT 1.7/6 (same/-.1)
6. OLTL 1.7/6 (same/same)

Women 18-49 Viewers
1. Y&R 1,012,000 (-40,000/+23,000)
2. GH 881,000 (+34,000/+46,000)
3. DAYS 678,000 (-80,000/-94,000)
4. OLTL 657,000 (+16,000/-19,000)
5. B&B 637,000 (+55,000/+6,000)
6. AMC 593,000 (+3,000/-24,000)
7. ATWT 536,000 (+37,000/+59,000)

Women 18-49 Rating
1. Y&R 1.5/10 (-.1/same) <- ties low rating (Last time: August 31 – September 4, 2009)
2. GH 1.3/9 (same/same)
3. DAYS 1.0/7 (-.1/-.2)
3. OLTL 1.0/7 (same/same)
3. B&B 1.0/6 (+.1/same)
6. AMC 0.9/6 (same/same)
7. ATWT 0.8/5 (same/+.1)

Girls 12-17 Viewers
1. Y&R 49,000 (+7,000/+17,000)
2. GH 42,000 (+7,000/-3,000)
3. ATWT 37,000 (-4,000/+10,000)
4. B&B 33,000 (+2,000/+11,000)
5. OLTL 26,000 (-2,000/-7,000)
6. AMC 14,000 (-4,000/-1,000)
7. DAYS 9,000 (-2,000/-10,000)

Women 18-34 Rating
1. Y&R 0.9/6 (-.1/-.1)
1. GH 0.9/6 (+.1/+.1)
3. DAYS 0.8/5 (-.1/-.1)
4. B&B 0.6/4 (+.1/-.1)
4. OLTL 0.6/4 (same/-.2) <- ties low rating (6th straight week)
6. AMC 0.5/4 (same/-.3) <- ties low rating (2nd straight week)
6. ATWT 0.5/3 (same/-.1)

Men 18+ Viewers
1. Y&R 1,123,000 (-98,000/+25,000)
2. B&B 673,000 (-18,000/-29,000)
3. DAYS 553,000 (+52,000/+18,000)
4. GH 503,000 (+78,000/+76,000)
5. AMC 471,000 (+45,000/+24,000)
6. ATWT 460,000 (-11,000/-30,000)
7. OLTL 448,000 (+59,000/+43,000)

————————————-

Day-To-Day Ratings – HH/Total Viewers

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AMC
Monday: 1.8/2,405,000
Tuesday: 1.8/2,424,000
Wednesday: 1.8/2,330,000
Thursday: 1.9/2,484,000
Friday: 1.8/2,458,000

ATWT
Monday: 1.7/2,436,000
Tuesday: 1.7/2,436,000
Wednesday: 1.8/2,467,000
Thursday: 1.8/2,378,000
Friday: 1.6/2,125,000

B&B
Monday: 2.3/3,260,000
Tuesday: 2.2/3,114,000
Wednesday: 2.4/3,328,000
Thursday: 2.3/3,144,000
Friday: 2.0/2,873,000

DAYS
Monday: 2.0/2,730,000
Tuesday: 1.8/2,480,000
Wednesday: 1.7/2,406,000
Thursday: 1.7/2,276,000
Friday: 1.8/2,325,000

GH
Monday: 2.1/2,972,000
Tuesday: 1.9/2,626,000
Wednesday: 1.9/2,567,000
Thursday: 1.9/2,761,000
Friday: 1.8/2,375,000

OLTL
Monday: 1.8/2,523,000
Tuesday: 1.7/2,354,000
Wednesday: 1.7/2,221,000
Thursday: 1.7/2,367,000
Friday: 1.8/2,412,000

Y&R
Monday: 3.6/5,333,000
Tuesday: 3.4/4,972,000
Wednesday: 3.7/5,122,000
Thursday: 3.4/4,786,000
Friday: 3.2/4,654,000

———————-

For the SEASON September 21, 2009 through September 5, 2010

Households
1. Y&R 3.7
2. B&B 2.4
3. DAYS 2.2
4. GH 2.1
5. AMC 2.0
6. OLTL 1.9
7. ATWT 1.8

Women 18-49 Rating
1. Y&R 1.9
2. GH 1.5
3. DAYS 1.4
4. B&B 1.1
4. OLTL 1.1
6. AMC 1.0
7. ATWT 0.9

 

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    "General Hospital" is the only soap opera left on the ABC Daytime schedule and is also the longest running dramatic series in the networks history. Unfortunately, the soap is facing the same cancellation danger that its former network counterparts ("All My Children" and "One Life to Live") faced just over a year ago before ABC officially announced the two would go off the air in a press release. Before any decision on the future of "GH" is ultimately made, the drama series is showing an uptick in key demos and viewership.

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