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Ratings Ratings: Y&R Hits New Lows; OLTL #1 in W18-34 Demo

Ratings: Y&R Hits New Lows; OLTL #1 in W18-34 Demo

By Xavier ToupsSeptember 2, 201112 Comments
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(SoapOperaNetwork.com) — Ratings Report for the Week of August 22-26, 2011

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

NOTE: Please do not copy and paste the entire ratings.  Thank you.

NOTE: There were some pre-emptions on Tuesday due to the earthquake and on Friday due to Hurricane Irene.

Total Viewers
1. Y&R 4,413,000 (-101,000/-627,000) <—– new low *
2. B&B 2,927,000 (-42,000/-179,000)
3. OLTL 2,743,000 (-61,000/+479,000)
4. AMC 2,491,000 (+3,000/+165,000)
5. GH 2,468,000 (-230,000/-48,000)
6. DAYS 2,440,000 (-56,000/-35,000)

* Previous low: 4,464,000 (February 28 – March 4, 2011)

Households
1. Y&R 3.2/10 (-.1/-.3) <—– ties low
2. B&B 2.2/7 (+.1/same)
3. OLTL 1.9/6 (-.1/+.2)
4. AMC 1.8/6 (same/+.1)
4. DAYS 1.8/6 (same/same)
4. GH 1.8/5 (-.1/same)

Women 18-49 Viewers
1. Y&R 852,000 (-32,000/-200,000) <—– new low *
2. OLTL 712,000 (-61,000/+71,000)
3. GH 693,000 (-97,000/-154,000)
4. DAYS 633,000 (-34,000/-125,000)
5. AMC 594,000 (+16,000/+4,000)
6. B&B 565,000 (+22,000/-17,000)

* Previous low: 864,000 (February 21-25, 2011)

Women 18-49 Rating
1. Y&R 1.3/8 (same/-.3) <—– ties low (3rd straight week)
2. OLTL 1.1/7 (-.1/+.1)
2. GH 1.1/6 (-.1/-.2)
4. DAYS 1.0/6 (same/-.1)
5. AMC 0.9/6 (same/same)
5. B&B 0.9/5 (+.1/same)

Girls 12-17 Viewers
1. Y&R 44,000 (-20,000/+2,000)
2. OLTL 39,000 (-10,000/+11,000)
3. B&B 29,000 (-6,000/-2,000)
4. GH 28,000 (-12,000/-7,000)
5. DAYS 20,000 (+5,000/+9,000)
6. AMC 15,000 (-5,000/-3,000)

Women 18-34 Rating
1. OLTL 0.7/4 (same/+.1) *
2. AMC 0.6/4 (+.1/+.1)
2. GH 0.6/4 (-.1/-.2)
2. DAYS 0.6/4 (same/-.3)
5. Y&R 0.5/4 (-.2/-.5) <—– new low **
6. B&B 0.3/2 (-.1/-.2) <—– ties low

* Sole #1 for the first time this century….possible ever
** Previous low: 0.6 (August 8-12, 2011)

Men 18+ Viewers
1. Y&R 990,000 (+7,000/-231,000)
2. B&B 642,000 (-30,000/-49,000)
3. DAYS 558,000 (+34,000/+57,000)
4. OLTL 522,000 (+54,000/+133,000)
5. AMC 478,000 (+62,000/+52,000)
6. GH 457,000 (+9,000/+32,000)

————————————-

Day-To-Day Ratings – HH/Total Viewers

AMC
Monday: 1.8/2,568,000
Tuesday: 1.9/2,701,000
Wednesday: 1.9/2,531,000
Thursday: 1.7/2,325,000
Friday: 1.7/2,330,000

B&B
Monday: 2.3/3,090,000
Tuesday: 2.2/3,054,000
Wednesday: 2.1/2,786,000
Thursday: 2.1/2,862,000
Friday: 2.1/2,845,000

DAYS
Monday: 1.9/2,593,000
Tuesday: 1.8/2,490,000
Wednesday: 1.9/2,560,000
Thursday: 1.8/2,385,000
Friday: 1.6/2,175,000

GH
Monday: 1.9/2,722,000
Tuesday:  n/a
Wednesday: 1.9/2,646,000
Thursday: 1.7/2,273,000
Friday: 1.6/2,230,000

OLTL
Monday: 2.0/3,059,000
Tuesday: 2.0/2,834,000
Wednesday: 2.0/2,729,000
Thursday: 1.9/2,725,000
Friday: 1.7/2,501,000

Y&R
Monday: 3.4/4,755,000
Tuesday: 3.2/4,508,000
Wednesday: 3.2/4,331,000
Thursday: 3.2/4,312,000
Friday: 3.1/4,218,000

————————————-

For the SEASON September 20, 2010 through August 28, 2011

Households
1. Y&R 3.6
2. B&B 2.2
3. GH 2.1
4. DAYS 2.0
4. OLTL 2.0
6. AMC 1.9

Women 18-49 Rating
1. Y&R 1.6
2. GH 1.4
3. DAYS 1.2
4. OLTL 1.1
5. B&B 0.9
5. AMC 0.9

Ratings Archive

READ MORE ABOUT
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About the Author
Xavier Toups
  • X (Twitter)

Title: Co-Founder, SON Community; Data Specialist (Resource Archive)

Email: [email protected]

Location: Canada

Social Media: X (formerly Twitter) | Bluesky

Background: What started as "The Soap Opera Network" in 2001, a message board on the since-discontinued ezBoard discussion platform, Toups is co-founder of one of the most popular destinations covering daytime dramas and is the preeminent source for soap opera ratings and a Rolodex for the who's who of writers and directors that make what happens behind-the-scenes find its way onto the screen.

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