
I've always thought that if you put on quality television with good writing combined with great acting, you'd find yourself well positioned for growth in the Nielsen Ratings. NBCs "Days of our Lives" proved just that during the week of August 11, 2008, when it moved up to 3rd place in the Nielsen rankings, pulling a 2.4/8 in households. Oh, wait...the Olympics were on. Never mind.
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The Friday June 20 telecast of the "35th Annual Daytime Emmy Awards" on ABC was the least watched in the ceremonies history and the network placed third overall against repeats on the other networks.
CBS soaps "The Young and the Restless" and "Guiding Light" tied their lowest household ratings in history while "As The World Turns," "The Bold and the Beautiful" and NBC's "Days of our Lives" are the only soaps to increase their viewership year-to-year.
With the Daytime Soap Opera almost extinct due to falling ratings week-after-week, it's anyone's guess as to how ABC Daytime, once considered the premiere network for soaps, has lost three million viewers in one year for their dramas with no changes expected in sight.