THE NUMBERS
Due to recent scheduling conflicts, the weekly Daytime Broadcast ratings reports have been delayed. Regular postings will return today, Tuesday, July 26. In the meantime, we continue to post the previous week’s ratings. Here are the numbers for the week of July 4-8, 2022.
With the Independence Day (Monday, July 4) holiday falling on a weekday, nearly every daytime broadcast series was coded as a special with the exception of “The Price is Right,” “Let’s Make a Deal,” “TODAY 3rd Hour” and “TODAY with Hoda & Jenna” which had the date included in their weekly averages. In the case of “Deal,” ratings for each half hour were combined into a one-hour show.
Here’s a breakdown of how daytime broadcast performed in the key sales demos on Independence Day, sorted by Women 25-54 rating.
Independence Day Demos
| Rank / Show / Network | Women 18-49 Rating | Women 25-54 Rating |
|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.5 | 0.8 |
| 2. The Price is Right 1 (CBS) | 0.4 | 0.7 |
| 3. The Young and the Restless (CBS) | 0.3 | 0.5 |
| 3. TODAY 3rd Hour (NBC) | 0.3 | 0.5 |
| 3. The Bold and the Beautiful (CBS) | 0.3 | 0.5 |
| 6. Let’s Make a Deal (CBS) – R | 0.3 | 0.4 |
| 6. TODAY with Hoda & Jenna (NBC) | 0.3 | 0.4 |
| 8. Days of our Lives (NBC) | 0.2 | 0.3 |
| 8. The View (ABC) – R | 0.2 | 0.3 |
| 8. GMA3: What You Need to Know (ABC) | 0.2 | 0.3 |
| 11. The Talk (CBS) | 0.1 | 0.2 |
| 11. General Hospital (ABC) – R | 0.1 | 0.2 |
For the week of July 4-8, 2022, “The Price is Right” (3.828 million / 4.417 million) remained daytime broadcast’s top series and topped the prior week’s ratings, up +140,000 and +207,000. In fact, the second half-hour was also up +19,000 viewers over the year ago week.
After attracting its lowest overall audience since the week of August 17-21, 2020, “General Hospital” (2.060 million) had the second largest week to week gain among Total Viewers, up +154,000 from the previous week. However, the soap was down -45,000 viewers compared to the same week last year.
“Days of our Lives” (1.671 million) gained +86,000 viewers week to week and was up another +46,000 viewers over the same week last year. The soap was joined by “The Young and the Restless” (3.364 million) and “The Bold and the Beautiful” (3.060 million) in seeing increases week to week and year to year.
As it does every year at this time, “The View” (1.452 million) aired reruns all week.
What follows is a breakdown of how the daytime broadcast shows performed during the week of July 4-8, 2022 in Women 18-49 rating, Women 25-54 rating, Households and Total Viewers, including a look at their comparable performance in 2021 and 2020, respectively. A closer look at the daytime soaps, including their daily performance in the demos, can be viewed here.
Week Of July 4-8, 2022 Rankers
Women 18-49 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2020 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.5/10 | 0.5 | 0.5 | 0.5 |
| 2. The Price is Right 1 (CBS) | 0.4/9 | 0.4 | 0.4 | 0.5 |
| 2. The Bold and the Beautiful (CBS) | 0.4/7 | 0.4 | 0.4 | 0.2** |
| 2. The Young and the Restless (CBS) | 0.4/7 | 0.4 | 0.5 | 0.2** |
| 5. TODAY 3rd Hour (NBC) | 0.3 | 0.3 | 0.4 | 0.5 |
| 5. Let’s Make a Deal 2 (CBS) | 0.3/7 | 0.3 | 0.3 | 0.4 |
| 5. General Hospital (ABC) | 0.3/6 | 0.3 | 0.3 | NR** |
| 5. TODAY with Hoda & Jenna (NBC) | 0.3 | 0.3 | 0.3 | 0.3 |
| 5. Let’s Make a Deal 1 (CBS) | 0.3/6 | 0.3 | 0.3 | 0.3 |
| 10. Days of our Lives (NBC) | 0.2/5 | 0.3 | 0.2 | 0.3 |
| 10. The View (ABC) – R | 0.2/5 | 0.3 | 0.3 | 0.2 |
| 10. GMA3: What You Need to Know (ABC) | 0.2/4 | 0.2 | 0.3 | 0.2 |
| 10. The Talk (CBS) | 0.2/4 | 0.2 | 0.2 | 0.2 |
Women 25-54 Rating
| Rank / Show / Network | This Week | Last Week | Last Year | 2020 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 0.7/10 | 0.7 | 0.8 | 0.9 |
| 2. The Price is Right 1 (CBS) | 0.6/9 | 0.6 | 0.7 | 0.8 |
| 2. The Bold and the Beautiful (CBS) | 0.6/8 | 0.6 | 0.7 | 0.4** |
| 2. The Young and the Restless (CBS) | 0.6/8 | 0.6 | 0.7 | 0.4** |
| 5. TODAY 3rd Hour (NBC) | 0.5 | 0.5 | 0.6 | 0.7 |
| 6. Let’s Make a Deal 2 (CBS) | 0.4/7 | 0.5 | 0.5 | 0.6 |
| 6. General Hospital (ABC) | 0.4/6 | 0.4 | 0.6 | NR** |
| 6. TODAY with Hoda & Jenna (NBC) | 0.4 | 0.4 | 0.5 | 0.6 |
| 6. Let’s Make a Deal 1 (CBS) | 0.4/6 | 0.4 | 0.5 | 0.5 |
| 6. Days of our Lives (NBC) | 0.4/5 | 0.4 | 0.4 | 0.5 |
| 11. The View (ABC) – R | 0.3/5 | 0.5 | 0.4 | 0.4 |
| 11. The Talk (CBS) | 0.3/4 | 0.3 | 0.3 | 0.3 |
| 11. GMA3: What You Need to Know (ABC) | 0.3/4 | 0.3 | 0.4 | 0.4 |
Households
| Rank / Show / Network | This Week | Last Week | Last Year | 2020 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 2.8/14 | 2.7 | 2.8 | 3.4 |
| 2. The Price is Right 1 (CBS) | 2.5/12 | 2.3 | 2.5 | 3.1 |
| 3. The Young and the Restless (CBS) | 2.3/11 | 2.2 | 2.3 | 1.4** |
| 4. The Bold and the Beautiful (CBS) | 2.1/10 | 2.0 | 2.0 | 1.2** |
| 5. Let’s Make a Deal 2 (CBS) | 1.7/9 | 1.7 | 1.8 | 2.2 |
| 6. Let’s Make a Deal 1 (CBS) | 1.5/8 | 1.5 | 1.6 | 1.9 |
| 7. General Hospital (ABC) | 1.4/7 | 1.3 | 1.4 | NR** |
| 8. Days of our Lives (NBC) | 1.2/5 | 1.1 | 1.1 | 1.3 |
| 9. The View (ABC) – R | 1.0/5 | 1.5 | 1.1 | 1.3 |
| 9. GMA3: What You Need to Know (ABC) | 1.0/5 | 1.0 | 1.0 | 1.1 |
| 11. The Talk (CBS) | 0.9/4 | 1.0 | 0.9 | 1.0 |
| . TODAY 3rd Hour (NBC) | N/A | N/A | N/A | 1.7 |
| . TODAY with Hoda & Jenna (NBC) | N/A | N/A | N/A | 1.2 |
Total Viewers
| Rank / Show / Network | This Week | Last Week | Last Year | 2020 |
|---|---|---|---|---|
| 1. The Price is Right 2 (CBS) | 4,417,000 | 4,210,000 | 4,398,000 | 4,932,000 |
| 2. The Price is Right 1 (CBS) | 3,828,000 | 3,688,000 | 3,855,000 | 4,438,000 |
| 3. The Young and the Restless (CBS) | 3,364,000 | 3,300,000 | 3,341,000 | 1,826,000** |
| 4. The Bold and the Beautiful (CBS) | 3,060,000 | 2,956,000 | 3,032,000 | 1,558,000** |
| 5. Let’s Make a Deal 2 (CBS) | 2,624,000 | 2,656,000 | 2,738,000 | 3,204,000 |
| 6. Let’s Make a Deal 1 (CBS) | 2,268,000 | 2,268,000 | 2,355,000 | 2,756,000 |
| 7. General Hospital (ABC) | 2,060,000 | 1,906,000 | 2,105,000 | NR** |
| 8. Days of our Lives (NBC) | 1,671,000 | 1,585,000 | 1,625,000 | 1,783,000 |
| 9. GMA3: What You Need to Know (ABC) | 1,547,000 | 1,493,000 | 1,513,000 | 1,491,000 |
| 10. The View (ABC) – R | 1,452,000 | 2,283,000 | 1,575,000 | 1,670,000 |
| 11. The Talk (CBS) | 1,407,000 | 1,399,000 | 1,248,000 | 1,354,000 |
| . TODAY 3rd Hour (NBC) | N/A | N/A | N/A | 2,251,000 |
| . TODAY with Hoda & Jenna (NBC) | N/A | N/A | N/A | 1,600,000 |
*Notable Preemptions/Schedule Changes
- “The Bold and the Beautiful” was coded as a special on Monday, July 4 due to the Independence Day holiday. The show’s weekly average is based on four days (Tuesday, Wednesday, Thursday and Friday).
- “Days of our Lives” was coded as a special on Monday, July 4 due to the Independence Day holiday. The show’s weekly average is based on four days (Tuesday, Wednesday, Thursday and Friday).
- “General Hospital” was coded as a special on Monday, July 4 due to the Independence Day holiday. The episode was a rerun. The show’s weekly average is based on four days (Tuesday, Wednesday, Thursday and Friday).
- “GMA3: What You Need to Know” was coded as a special on Monday, July 4 due to the Independence Day holiday. The show’s weekly average is based on four days (Tuesday, Wednesday, Thursday and Friday).
- “Let’s Make a Deal” was coded as a special on Monday, July 4 due to the Independence Day holiday. The half hours were combined into a one-hour show on that date which was also a rerun. Thereafter, all-new episodes aired with each half-hour and its weekly average based on four days (Tuesday, Wednesday, Thursday and Friday).
- “The Price is Right” aired all-new episodes on Monday, July 4. Reruns aired thereafter.
- “TODAY with Hoda & Jenna” was not rated by Nielsen on Tuesday, July 5. The show’s weekly average is based on four days (Monday, Wednesday, Thursday and Friday).
- “The Talk” was coded as a special on Monday, July 4 due to the Independence Day holiday. The show’s weekly average is based on four days (Tuesday, Wednesday, Thursday and Friday).
- “The View” was coded as a special on Monday, July 4 due to the Independence Day holiday. The show was coded as a breakout on Friday, July 8. The show’s weekly average is based on three days (Tuesday, Wednesday and Thursday).
- “The Young and the Restless” was coded as a special on Monday, July 4 due to the Independence Day holiday. The show’s weekly average is based on four days (Tuesday, Wednesday, Thursday and Friday).
Notes: Viewing levels were hitting multi-year highs in 2020 during the initial shutdown of the country due to COVID-19. “The Bold and the Beautiful” and “The Young and the Restless” began their months-long era of classic episodes which continued through late July 2020 and early August 2020, respectively. Comparable 2020 figures for “General Hospital” will return in August as the show aired reruns for most of the summer that year and was not rated (NR) by Nielsen.
