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The Chew

Nelson Branco, best known as the writer of the popular Suds Report column for website TV Guide Canada and his contributions to magazine Hello! Canada is back! This time he's Uncensored. With Soap Opera: Uncensored fans of Branco will notice the same writing style from his Suds Report, which includes an interview, translated comments on daytime moves, a breakdown of what's happening on each soap and his uber popular Blind Items.
A few weeks ago an insider informed us that a 1.7 is the lowest acceptable point a daytime program can reach in households before television networks begin to worry about the future of the program on their daytime schedules (ten years ago it was a 2.7). After four days on the air, "The Chew" has hit that benchmark.
Each week Entertainment Weekly puts together "The Bullseye," a gathering of images in which "pop culture news that was right on target" for the week comes together leading to the "events that missed the mark." For its October 7, 2011 issue, the magazine placed a "Bullseye" on "The Chew's" Mario Batali.

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on Friday, September 30, 2011 @ 12:01 AM
"All My Children's" television run comes to an end, "The Chew" debuts in its place, and "One Life to Live" asks fans to sample Ford's wiener.
Although ABC did not expect "The Chew" to outperform "All My Children" every day nor did they expect it to beat it in the long-run, after all the ultimate goal is to save money by producing a cheaper show, the network should still be a little worried about "Chew's" performance after three days of ratings data have been released.
One day on the air and "The Chew" is already beating "All My Children's" most recent performance in Total Viewers and the key sales demographic of Women 18-49. The new food and lifestyle talk show also beat the soaps season to date performance for the 2010-2011 television season that concluded on Friday, September 16.
"All My Children's" replacement show "The Chew" debuts today, just three days after "AMC" aired its final episode on ABC, and I can't help myself in wishing it would just go away. No, it isn't the show or what it is all about. In a perfect world I'd care to watch it from time to time, after all we all have to cook good and healthy meals don't we? But it is the way the network went about handling "The Chew" which included non-stop advertising during "AMC's" final weeks on television along with non-stop advertising on soap opera centered websites including Soap Opera Network that I find myself saying "what a way to spit on your audience."
(SoapOperaNetwork.com) — "All My Children" and "One Life to Live" may be ending their four decades' long run on ABC in September and January respectively, however it won't be the end of the road for either of the long-running, iconic daytime drama series. In a shocking development, upstart television, film, and music company Prospect Park Studios has purchased the rights from the network, who states that "the multi-year, multi-platform deal enables the soaps to continue beyond their finale dates on ABC."The news comes less that 24 hours after the New York Post first broke the news on their website...
After news broke today that ABC would be bumping "General Hospital" from its long time 3:00 PM ET/2:00 PM PT timeslot beginning in September 2012 in favor of a new Katie Couric talk show, the network was forced to calm the nerves of fans who are still reeling from the cancellations of "All My Children" and "One Life to Live." Unfortunately, the network is just delaying the inevitable to placate fans from believing that their favorite soap could be next.
As we all know, four weeks ago Brian Frons, President, Daytime, Disney/ABC Television Group, visited the set of ABC's "All My Children" to announce the cancellation of the 41-year-old soap live and in person to cast members while also canceling "AMC's" sister soap "One Life to Live," whose cast members learned via video feed of the 42-year-old daytime dramas fate. According to Frons, with "The Chew" and "The Revolution" the network will be saving between 30-40% a week on programming costs. It's easy to see why as Soap Opera Network has your exclusive first look at the new programming that falls under the networks "It's a Brand New Day" promotional campaign. Materials for the campaign will be sent out to advertisers and press outlets beginning next week as the network presents its 2011-2012 daytime and primetime schedule to Madison Avenue's elite buyers at the Avery Fisher Hall in Lincoln Center in New York City on Tuesday, May 17. Soap fans are scheduled to protest outside the event from 2:00 - 6:00 PM.
Following months of speculation, the announcement has finally been made official today. ABC has announced plans to cancel two-thirds of their daytime soap line-up. According to reports, "All My Children" will last air in September, while "One Life to Live" will leave the air in January 2012. The move will leave "General Hospital" as the network's only remaining daytime drama.
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