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Let’s Make a Deal

‘Y&R’ Up Over First Quarter 2015

Thursday, March 31, 2016 3:29 PM EDT
Citing newly released Nielsen Media Research ratings data, CBS' "The Young and the Restless" is up during first quarter 2016 over first quarter 2015 in Total Viewers. The daytime drama series averaged 5.38 million viewers during the quarter, which is a gain of 11,000 viewers over the comparable quarter a year ago.
CBS Daytime
CBS Daytime is showing across the board ratings growth compared to one week prior and the same week last year, according to newly released Nielsen Media Research ratings data for the week of February 8-12, 2016. The network held the top six programs in Total Viewers and the top four in both Women 25-54 and Women 18-49, the key sales demos that determine ad rates for daytime programs. The network remains the industry leader throughout the February Sweeps ratings period that began Thursday, February 4.
CBS' "The Bold and the Beautiful" and "The Young and the Restless" were both up week-to-week in total viewers during the week of January 18-22, 2016, according to newly released ratings data. Showing a dramatic uptick in audience throughout its current iteration, "Let's Make a Deal 2" delivered its largest weekly audience ever. "Let's Make a Deal 1" delivered its best performance since January 31, 2014.
During the week of December 28, 2015 through January 3, 2015, CBS' "The Bold and the Beautiful" attracted its largest weekly audience since February 2007, according to newly released Nielsen Media Research ratings data. The network's "The Young and the Restless" delivered its biggest audience since February 2015.
Whoopi Goldberg with co-hosts Joy Behar, Candace Cameron Bure, Michelle Collins, Paula Faris, Raven-Symone
After reporting how daytime stacks up when looking at the Adults 18-49 demo as used by primetime advertisers, one has to wonder what daytime looks like in the actual key sales demo of Women 18-49 when it comes to the season-to-date rankings. What's surprising is how poorly "The View" does overall, and how well "General Hospital" is actually doing when factoring in the Live+7* numbers vs. the traditionally reported Live+SD** numbers seen here on Soap Opera Network each week.
As we prepare to publish another week's worth of ratings covering the daytime soaps "The Bold and the Beautiful," "Days of our Lives," "General Hospital" and "The Young and the Restless," we felt it was worth noting the difference between daytime and primetime when it comes to demographics as part of a year-end report.

CBS Daytime Continues Year-to-Year Growth

Thursday, August 20, 2015 9:34 PM EDT
CBS Daytime
While "General Hospital" seems to be collapsing before our eyes in the Nielsen ratings, CBS continues to succeed with its winning lineup of "The Bold and the Beautiful," "The Young and the Restless," "The Price is Right," "Let's Make a Deal" and "The Talk."