(SoapOperaNetwork.com) — Before we post the daytime soap opera ratings for the week of March 26-30, 2012, our friend Marc Berman at TV Media Insights has posted the latest ratings for daytime talk shows and things are still looking very bad for ABC’s “The Revolution” while “The Chew” has sustained a similar total audience in comparison to former time-period occupant “All My Children.” “The View” was in repeats, while “The Talk” on CBS was up year-to-year in total viewers and Women 25-54 rating, flat in Women 18-49 rating and down in Women 18-34 rating.
What follows is a look at the daytime talk show ratings for the week of March 26-30, 2012 and a breakdown of how “Revolution” compares to “One Life to Live” on a year-to-year basis.
“One Life to Live” on ABC began a ratings trajectory on the plus side year-to-year beginning with the week of March 14-18, 2011 in total viewers, when compared to its performance for the same week in 2010 (week of March 29 – April 2, 2010), while either flat or down in some of the key sales demographics (2011 vs 2010), but in 2012 the soaps replacement, “The Revolution,” has eroded any and all audience gains the drama had picked up and has brought in historic lows for the network overall in total viewers, Women 18-49, Women 25-54 and Women 18-34. The “It’s About You” daytime talker tied its historic low in total viewers (1.32 million), and tied or hit new lows in Women 18-49 (0.4/3), Women 25-54 (0.6/4) and Women 18-34 (0.2/2). Year-to-year (week of March 28 – April 1, 2011), “One Life to Live” performed much stronger in total viewers (2.57 million), Women 18-49 (1.0/6), Women 25-54 (1.2/7) and Women 18-34 (0.6/4).
According to Berman, “Revolution” is down a whopping 49% in total viewers compared to “One Life,” while losing 60% in Women 18-49, 50% in Women 25-54 and a jaw dropping 67% in Women 18-34.
CBS’ “The Talk,” featuring some of country music’s biggest stars as guests including Reba McIntyre in promotion of “The 47th Annual Academy of Country Music Awards” that aired on Sunday, April 1, jumped 10% year-to-year in total viewers (1.96 million to 2.16 million), 11% in Women 25-54 (1.0/7), while flat in Women 18-49 (0.8/5) and down 20% in Women 18-34.
For a look at how “The Chew” performed compared to “All My Children” on the year-ago and more on daytime talk, head on over to TV Media Insights.
(SoapOperaNetwork.com) — “General Hospital” and “The Revolution” are both fighting for a spot on the fall 2012-2013 schedule on ABC Daytime, although neither appear to be making a solid case for themselves.
During the week of March 19-23, 2012, ”General Hospital” was down in numerous key categories year-to-year and hit or tied new series lows in Women 18-49 rating (tied its series low with a 0.8), Women 18-34 (new series low with a 0.3). The remaining daytime soap on ABC was down by a mere 1,000 viewers from its performance the week prior (week of March 12-16, 2012), but the show has hemorrhaged a massive 622,000 viewers compared to its performance on the year-ago (week of March 21-25, 2011). “GH’s” most recent performance is a far cry from its comparable week last year when the soap was on the rise, which helped secure its future just before the network announced it was canceling “All My Children” and “One Life to Live.”
After hitting a series low during the week of March 12-16, 2012, “The Revolution was primed and ready for another series low during the week of March 19-23, 2012, according to figures released Thursday by Marc Berman, Editor in Chief of TV Media Insights.
“One Life to Live,” which last aired on Friday, January 13 of this year, had more than a one million total viewer advantage over “Revolution” and performed 46-60% higher in the key sales demographics including Women 18-49 and Women 18-34 on the comparable week last year (week of March 21-25, 2011). ”Revolution” averaged just 1.32 million viewers compared to “One Life’s” performance the year before when the ABC soap had a total average audience of 2.51 million viewers. On the year-ago in Women 18-49, “One Life” held a 0.9/6 rating compared to the 0.5/3 “Revolution” received (difference of 44%) and in Women 25-54 “One Life” had a 1.3/8 rating compared to “Revolution’s” 0.7/2 (difference of 47%). The “It’s About You” talker barely rated in Women 18-34 with its 0.2/2, which was a difference of 60% from “One Life’s” performance the year before when the soap hit a 0.5/4 rating. Note: ”One Life to Live” began its upward swing in all ratings categories beginning with the week of March 14-18, 2011 (the trend continued until its series finale earlier this year).
Ratings Comparison per TV Media Insights:
- One Life to Live – Week of 3/21/11
Viewers: 2.51 million, Women 25-54: 1.3/ 8, Women 18-49: 0.9/ 6, Women 18-34: 0.5/ 4
- The Revolution – Week of 3/19/12
Viewers: 1.32 million, Women 25-54: 0.7/ 4, Women 18-49: 0.5/ 3, Women 18-34: 0.2/ 2
Percent Change – The Revolution vs. One Life to Live
Viewers: -47, Women 25-54: -46, Women 18-49: -44, Women 18-34: -60
If “Revolution” wasn’t problem enough for ABC, “The Chew” has returned to performing below “All My Children” in key ratings categories. Note: “The View” was in reruns.
(SoapOperaNetwork.com) — Although the likelihood was expected thanks to the loss of long-time soaps “All My Children” and “One Life to Live” in 2011 and 2012, which were preceded by the departures of “Guiding Light” and “As The World Turns” in 2009 and 2010, news broke on Thursday, March 22 that after 22 years in publication Soap Opera Weekly would end its successful run as one of the premier soap opera magazines. The final decision to end the mag was just one of many blows the soap opera industry has felt in as many years. Soap Opera Network takes a by the numbers look at Weekly and how its readership levels helped lead to its ultimate demise.
On April 14, 2011 news of “All My Children” and “One Life to Live’s” cancellations created headlines in nearly every trade magazine, newspaper and informational entertainment website you could think of. What the world didn’t know at the time was that same day (morning in fact) American Media, Inc. had signed a licensing deal with Source Interlink, owner of both Weekly and sister mag Soap Opera Digest, in which American Media would control the editorial, advertising, marketing and distribution aspects of both magazines. As part of that deal a number of staffers were let go from both Digest and Weekly, while those who remained were either re-assigned or part of the recent layoffs now effecting the demise of Weekly itself.
According to the latest Audit Bureau of Circulations (ABC) data Soap Opera Network has received, Soap Opera Weekly magazine had an average total circulation of nearly 108,000 between subscriptions and single copy sales in the second half of 2011. Single copy sales exceeded subscriptions by just over 5,000 issues. The magazine lost upwards of 40,000 subscribers compared to the second half of 2010, when its total circulation was nearly 146,000 between subscriptions and single copy sales. In November of 2011, in our report announcing the launch of Reality Weekly, we noted that Soap Opera Weekly had recently ceased providing subscriptions:
Dated November 14, 2011:
Although I do not personally subscribe to either Digest or Weekly, it recently came to my attention that Soap Opera Weekly no longer provides subscriptions for soap fans wishing to receive their Weekly at home as it and numerous other magazines have done since their inceptions. This was later confirmed as the magazine no longer provides an online subscription via the Zinio magazine subscription and tablet application service. Digest and Soaps in Depth (both ABC and CBS editions) continue to provide subscriptions, however.
With the magazine no longer providing subscription based readership, sales figures fell to just over 50,000 single copy sales based on the data average of the 15 issues sold during the first half of 2012, according to the ABC. This showed axed subscribers did not opt into buying the magazine at their local supermarket or grocer. By comparison, in the first half of 2001, when there were 10 soaps still on the air (“All My Children,” “As The World Turns,” “The Bold and the Beautiful,” “Days of our Lives,” “General Hospital,” “Guiding Light”, “One Life to Live,” “Passions,” “Port Charles” and “The Young and the Restless”), Weekly‘s total circulation was 372,000 on average between subscriptions (134,000) and single copy sales (238,000).
Soap Opera Weekly, which launched with its first issue dated November 21, 1989, with maven Mimi Torchin as its founding Editor in Chief, will present a final look into the world of soaps with its last issue dated April 10, 2012, according to an American Media spokesperson. Stephanie Sloane, in her role as the Editor in Chief of both Weekly and Digest, will close the books on the magazine.
(SoapOperaNetwork.com) — On June 6, 2011, ABC finally announced (after months of rumors) that it had signed a deal with former “CBS Evening News” anchor Katie Couric to host a new daily syndicated talk show, and that said show would replace veteran soap opera “General Hospital” in the 3:00 PM ET/2:00 PM PT/CT timeslot. Initially the decision brought fear to soap opera fans, who only two months prior learned that ABC Daytime’s two other veteran soaps (“All My Children” and “One Life to Live”) would be replaced by two new food and lifestyle centered talk shows (“The Chew” and “The Revolution”). Now nearly a year since the announcement it looks like Katie Couric may just be the lifesaver “General Hospital” desperately needs.
According to TV Guide‘s Michael Logan, sources have informed him that the talk show host and her executive producer (former NBC Universal CEO Jeff Zucker) have expressed their concern to the Disney/ABC Television Group brass, producers of her new talk show, in regards to the poor ratings performance that has been “The Revolution” – Since the talk shows debut in January the program hovers at just over 1.5 million viewers on average. By comparison, “One Life to Live,” which “Revolution” replaced, averaged more than 2.3 million viewers on average and performed better in key sales demos during the same period of time on the year-ago. “Couric and Zucker want to see ’GH’ get that slot because it’s a stronger show, Nielsen-wise, plus Couric does not want to face the wrath of ‘GH’ fans and risk the chance they’ll organize a boycott. Who the hell needs that? So she and Zucker want ‘The Revolution’ to go bye-bye,” the website stated.
With “General Hospital’s” recent uptick in key demos and total viewers since the new dynamic duo of Frank Valentini and Ron Carlivati (executive producer and head writer) debuted just a few short weeks ago, for the first time in over a year the soap finally has a fighting chance, but will ABC listen? “They may not have a choice,” said Logan. “In fact, they might even agree at this point. Our spies at Times Square Studios — the new tag for ABC Daytime — tell us the commitment to nonscripted shows remains firm in the ABC daypart but no one is doing handstands over the ones currently in development, which include a doctor show and a game show. While ABC technically has time (though not much) to replace ‘The Revolution’ with more reality, that option is looking way too chancy.”
Should ABC end up keeping “GH” on the air and canceling “The Revolution,” the soap will move to the 2:00 PM ET/1:00 PM CT/PT timeslot beginning in September. According to sources, a decision on the eventual outcome on either series will not be made until at least mid-April.
What Do You Think? Sound Off! below.
Viewers of “All My Children” remember Michael B. Jordan as the memorable Reggie Montgomery, the adopted son of Jackson Montgomery (Walt Willey), who first made waves in Pine Valley in early 2003. This weekend, the 24-year old actor added an impressive notch to his professional belt. On February 3, Jordan landed on the big-screen in his first leading role in a motion picture (alongside Dane DeHaan, Alex Russell and Michael Kelly). That motion picture, the science-fiction thriller “Chronicle,” topped the United States Box Office for the weekend. Although the race is very close, early estimates have “Chronicle” just topping “Woman in Black,” which stars Daniel Radcliffe, with an estimated 22 million dollar total. The film exceeded expectations of it grossing anywhere from 8 to 15 million dollars in its first weekend in theaters.
Since his early departure from the cancelled ABC serial in June 2006, the talented Jordan has worked steadily. Right now he can be seen in another motion picture currently in theater’s, George Lucas‘ war epic “Red Tails.” Before joining “AMC,” Jordan starred on HBO’s “The Wire.” He has appeared on 26 episodes of NBC’s “Friday Night Lights” and 16 episodes of the networks “Parenthood” since 2009. If “Parenthood” should make it to a fourth season, Jordan may return to continue the popular role of Alex, Haddie’s (Sarah Ramos) ex-boyfriend. Jordan’s had memorable guest-star stints on CBS’ “CSI,” “Cold Case,” and “Without a Trace,” USA’s “Burn Notice, FOX’s “Bones” and “Lie to Me,” as well as NBC’s “Law & Order: Criminal Intent.” He’ll be showing up on an upcoming episode of FOX’s “House.”
“Chronicle” follows three high school students who make an incredible discovery, leading to their developing uncanny powers beyond their understanding. As they learn to control their abilities and use them to their advantage, their lives start to spin out of control, and their darker sides begin to take over.
Watch the trailer for “Chronicle” below:
(SoapOperaNetwork.com) — As previously reported, Thorsten Kaye has landed a recurring role on NBC’s highly-anticipated new musical drama, “Smash.” In case you have lost all contact with American media during the past three months of promotions for “Smash,” the series that heralds Steven Spielberg as an Executive Producer debuts “the Monday after the Superbowl” (February 6). Kaye will be playing the love interest of producer Eileen Rand, played by Academy Award winner Angelica Huston. This afternoon, a reliable source close to the actor revealed a few new details about the role.
Kaye will air in at least nine episodes of “Smash” this season. His character debuts as a bartender named Nick. Kaye is reportedly set to debut on the seventh original episode of the season which is tentatively scheduled for a March air date. The former “All My Children,” “Port Charles,” and “One Life to Live” star therefore should air through to the conclusion of the fifteen episode first season of “Smash.”
NBC’s new entertainment chief, Robert Greenblatt, is hoping that “Smash” will become the first original, scripted smash hit in years for the long-struggling network. Insiders reveal that the pilot for the series cost ten million dollars to produce, and subsequent episodes are estimated at a cost of four million a piece. Estimates also indicate that the network has spent in the ball park of ten to twenty million dollars saturating the media market with promotions for the series. The first episode of the series began airing on Hulu, iTunes and in airlines weeks ago. The series, that has the early positive critical response to go along with its massive promotional campaign, will be given the Monday, 10 PM slot airing right after the reality competition series “The Voice,” one of NBC’s only recent hits.
(SoapOperaNetwork.com) — Noting the nations thirst for New Jersey based reality entertainment, in the summer of 2010, the cable network Oxygen jumped into the fray with “Jersey Couture.” Except for being based in New Jersey, viewers will not see much similarities between this series and the eccentricities of Bravo’s “Real Housewives of New Jersey” and MTV’s “Jersey Shore.” “Jersey Couture” rather takes a page from TLC’s “Say Yes to the Dress.” Both programs share the same producers. This reality series follows the fun and drama surrounding the Scali family (and their customers) as they run Diane & Co., one of New Jersey’s premiere dress boutiques.
When the series debuts its second season, Diane Scali and daytime fans will be excited to see a familiar face or two walk into the New Jersey boutique. Former “All My Children” star Alicia Minshew, who played Kendall Hart on the cancelled serial from 2002 to 2011, stops by Diane & Co. looking for some red-carpet looks. Minshew brings along former co-star Ricky Paull Goldin (who has starred on”Another World,” “Guiding Light” and “AMC”) to assist on her mission.
The following is the full synopsis of the two half-hour installments marking the season premiere of “Jersey Couture” airing on Tuesday, February 7 on Oxygen:
10:00 P.M. ET/PT (Episode Title: Say Yes to Excess): Three clients come to Diane & Co. to look for the perfect dress for their individual events. Chelsea wants to be the belle of the ball at the Marine Corps Ball, Tenin is going to her album release party and wants all eyes on her when she walks into the room and Alexandra – who hasn’t worn a dress in 20 years – needs the perfect number for her book launch party in Texas. If that wasn’t enough to keep the Scali ladies busy, Kimberly is a few weeks away from having a baby, and she’s still working in heels. She is ready for a break, but Christina doesn’t want to be stuck doing all the work. The sisters decide to try to talk Diane into letting them hire an assistant. Will Diane go for it?
10:30 P.M. ET/PT (Episode Title: All My Dresses): Diane is in for the surprise of a lifetime when one of her favorite “All My Children” actors, Alicia Minshew, comes in to the store looking for dresses for her red carpet events. Is Alicia ready for red carpet glam Jersey style? Later, a pageant princess battles with her mom over her pricey dream dress. How will the Scalis handle the dresses and the drama this season?
Watch a supertease for Season Two of “Jersey Couture”:
(SoapOperaNetwork.com) — Ratings Report for the Week of January 9-13, 2012
NOTE: Please do not copy and paste the entire ratings. Thank you.
Numbers are based on Live+Same Day ratings
(Compared to Last Week/Compared to Last Year)
1. Y&R 4,787,000 (-132,000/-348,000)
2. B&B 3,334,000 (-118,000/+273,000)
3. OLTL 3,120,000 (+407,000/+439,000) *
4. GH 2,557,000 (+263,000/-295,000)
5. DAYS 2,424,000 (-84,000/-548,000)
* Highest since September 3-7, 2007
1. Y&R 3.6/11 (same/-.1)
2. B&B 2.5/8 (same/+.3)
3. OLTL 2.3/7 (+.3/+.3) *
4. GH 1.9/5 (+.2/-.2)
5. DAYS 1.8/6 (-.1/-.3)
* Last time at 2.3 was November 19-23, 2007
Women 18-49 Viewers
1. Y&R 878,000 (-57,000/-127,000)
2. OLTL 784,000 (+148,000/+149,000)
3. B&B 652,000 (-24,000/+72,000)
4. GH 628,000 (+23,000/-203,000)
5. DAYS 550,000 (-55,000/-305,000)
Women 18-49 Rating
1. Y&R 1.4/9 (-.1/-.1)
2. OLTL 1.2/7 (+.2/+.2)
3. B&B 1.0/6 (-.1/+.1)
3. GH 1.0/6 (+.1/-.3)
5. DAYS 0.9/5 (same/-.4)
Girls 12-17 Viewers
1. OLTL 63,000 (+1,000/+32,000)
2. GH 33,000 (+12,000/-9,000)
3. B&R 29,000 (same/-8,000)
4. B&B 12,000 (-20,000/-16,000)
5. DAYS 4,000 (-15,000/-37,000)
Women 18-34 Rating
1. Y&R 0.7/4 (+.1/-.1)
1. OLTL 0.7/4 (+.1/+.2)
3. DAYS 0.5/3 (same/-.3)
3. B&B 0.5/3 (same/+.1)
3. GH 0.5/3 (+.1/-.2)
Men 18+ Viewers
1. Y&R 1,131,000 (-31,000/-101,000)
2. B&B 793,000 (+30,000/+130,000)
3. OLTL 643,000 (+100,000/+110,000)
4. GH 532,000 (+89,000/-35,000)
5. DAYS 501,000 (+8,000/-192,000)
Day-To-Day Ratings ñ HH/Total Viewers
For the SEASON September 19, 2011 through January 15, 2012
1. Y&R 3.6
2. B&B 2.4
3. OLTL 2.1
4. DAYS 2.0
5. GH 1.9
Women 18-49 Rating
1. Y&R 1.5
2. DAYS 1.1
2. GH 1.1
2. OLTL 1.1
5. B&B 1.0
(SoapOperaNetwork.com) — Here is a comparison of the last five cancelled soap operas.
|Total Viewers||Households||Women 18-49 Rating||Women 18-49 Viewers||Final Episode – Total Viewers|
|One Life To LiveJanuary 9-13, 2012||3,120,000 (+407,000)||OLTL 2.3/7 (+.3)||OLTL 1.2/7 (+.2)||OLTL 784,000 (+148,000)||3,848,000|
|All My ChildrenSeptember 19-23, 2011||2,990,000 (+499,000)||2.3/7 (+.4)||1.1/7 (+.3)||689,000 (+157,000)||3,475,000|
|As The World TurnsSeptember 13-17, 2010||2,593,000 (+18,000)||1.9/7 (same)||0.9/6 (same)||610,000 (-10,000)||2,846,000|
|Guiding LightSeptember 14-18, 2009||2,602,000 (+512,000)||1.9/6 (+.4)||1.0/6 (+.3)||637,000 (+152,000)||2,975,000|
|PassionsSeptember 3-7, 2007||1,645,000 (-22,000)||1.3/4 (same)||1.0/6 (same)||629,000 (-29,000)||1,681,000|
Note #1: Comparisons are to the shows penultimate week.
Note #2: Passions’ numbers are for the final NBC broadcast, not DirectTV.
(SoapOperaNetwork.com) — It was recently announced that Darnell Williams would be joining the cast of “The Young and the Restless” in 2012. The two-time Daytime Emmy Award winner becomes the forth “All My Children” actor to land on the high rated CBS daytime dramas since the 41-year old ABC soap went off the air in September 2011. He joins Jacob Young who returned to “The Bold and the Beautiful” last September, and past and future co-stars Debbi Morgan and Melissa Claire Egan.
Williams long-time co-star, Morgan, currently plays Harmony on “Y&R,” the long-time absent mother of Devon (Bryton McClure) on the CBS soap. Paired with Morgan, Williams contributed to forming daytime’s first super couple of color on “AMC.” Jesse and Angie Hubbard remain, arguably, the most enduring and famous couple of color created on daytime television. This marks the forth soap that Williams and Morgan have appeared on together, ultimately paired with each other each time. Along with the aforementioned soaps, the actors have appeared on “Loving” and ‘The City” at the same time. Williams started his daytime career on “AMC” in 1981.
In recent years the number one soap in the nation has taken to hiring – and then in several cases firing – former “AMC” actors at a very high rate. Since 2005, “Y&R” has hired Amelia Heinle (Victoria; ex-Mia, “AMC”), Vincent Irizarry (ex-David, “AMC” and “Y&R”), Elizabeth Hendrickson (Chloe; ex-Maggie, “AMC”), Stacy Haiduk (Patty; ex-Hannah, “AMC”), Eden Riegel (ex-Heather, “Y&R”; ex-Bianca, “AMC”), Billy Miller (Billy; ex-Richie, “AMC”), Jeff Branson (Ronan; ex-Jonathan, “AMC”), Egan (Chelsea ;ex-Annie, “AMC”), Morgan and Williams fresh off their Pine Valley runs. Fittingly, “Y&R” jumped at the chance to hire “AMC’s” long-time casting director, Judy Blye Wilson, this past fall.
There are currently no details available on whom Williams will be playing on “Y&R” or when he will debut in his new role. Stay tuned.