CBS Broadcasting, Inc.

CBS Broadcasting, Inc.

CBS Daytime has announced a week-long Twitter event leading up to the “40th Annual Daytime Entertainment Emmy Awards,” which airs live from the Beverly Hilton Hotel on Sunday, June 16 from 8:00 – 10:00 PM ET on HLN.

Cast members and producers from CBS’ daytime soap opera programming block consisting of “The Young and the Restless” and “The Bold and the Beautiful” will tweet live with fans during the east coast broadcast of their respective soaps – 12:30 PM, ET/ 9:30 AM, PT for “Y&R” and 1:30 PM, ET / 10:30 AM, PT for “B&B.” Julie Chen, co-host of “The Talk,” will also take part in a Twitter chat. Fans are asked to use hashtags #YR for “Y&R,” #BoldandTheBeautiful for “B&B” and #TalkLiveChat for “The Talk” when tweeting their favorites.

“The Young and the Restless’” Max Ehrich and Bryton James kicked things off earlier today with a live tweet using their handles @maxehrich and @BrytonEjames.

On Tuesday, June 11, Heather Tom (@BBheathertom) tweets live with fans of “The Bold and the Beautiful” as she talks about her characters latest drama.

On Wednesday, June 12, “Y&R’s” Melissa Claire Egan @MClaireEgan and Billy Miller (@YandR_CBS) tweet with soap fans, while “The Talk’s” Julie Chen (@JulieChen) talks it up at 3:15 PM, ET/12:15 PM, PT.

On Thursday, June 13, “B&B” executive producer and head writer, Bradley P. Bell will tweet with fans using the shows official Twitter handle (@BandB_CBS).

On Friday, June 14,  ”Y&R’s” Jessica Collins (@JessicaCollins) and Doug Davidson (@DougDavidsonYR) concludes the week-long event.

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